Forum Replies Created

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  • Grinner Hester

    September 14, 2009 at 4:45 pm in reply to: Open Season: The new copyright infringement defense

    all of this is.

  • Grinner Hester

    September 14, 2009 at 12:44 pm in reply to: Billing question

    hourly is the norm.

  • Grinner Hester

    September 14, 2009 at 12:40 pm in reply to: “The Good Enough Revolution”

    dadgum, Tim. That was the longest version of “shut up and give em what they want.” that I’ve never read.

  • Grinner Hester

    September 14, 2009 at 12:38 pm in reply to: Open Season: The new copyright infringement defense

    [Steve Wargo] “Coke wants to sue Coke Zero for stealing their taste”

    Their legal department is on staff. Their ad agencies are not. By this, it becomes more cost effective to create “new” through their legal department than to advertise. The thought here is that folks will go compare for themselves.
    Now does that mean anyone is gonan go write a check to Time Warner?
    lol
    grown ups are freakin silly, huh?

  • Grinner Hester

    September 13, 2009 at 3:16 pm in reply to: “The Good Enough Revolution”

    it’s as easy to do a good job with it and insult nobody. Heck, for the longest, kids were trying to pop corn with their cell phones. Nobody got fussy when they learned it was a bluetooth promo.
    The thing is, big companies make the mistake of letting their ad agencies spearhead these initiatives. It’s something most of those intities know absoluetly nothing about.

  • Grinner Hester

    September 13, 2009 at 3:12 pm in reply to: Open Season: The new copyright infringement defense

    If these companies didn’t waste money on stuff like this, man, they’d have to pay taxes on it.

    lol
    Looks to me like Ellen is just aligning herself for sweet kicks backs on American Idle.

  • Grinner Hester

    September 13, 2009 at 3:08 pm in reply to: Media Composer/Symphony 4.0 announced

    I like their use of “broadcast quality”.
    Shows like AFV broadcast 3rd generatin VHS. lol

  • Grinner Hester

    September 13, 2009 at 3:05 pm in reply to: From FinalCut to Nitris DS (or MC at least)

    Yes, .mov. You’ll find the animation codec is generic and will work with anything. You won’t have fast import on the avid side unless using an Avid codec. I recomend the uncompressed meridien codec.

  • Grinner Hester

    September 12, 2009 at 12:10 am in reply to: Everything gets resized

    yeah. Just change your import settings. 601 non square otta do ya. Alternatively, he can start giving you 720X540 images.

  • Grinner Hester

    September 11, 2009 at 2:56 am in reply to: “The Good Enough Revolution”

    These are youtube times we live in. I do offer great production value to my clientele but I can tell you, the viral marketing videos I make for my shows have proven that content rules… and quick content at that. I can spend weeks telling a warm and fuzzy story and adding layers of love. In youtube land that may get tens of thousands of views and many of those I am sure are not watched all the way through. Two reasons… a running time longer than 2 minutes and production value. Yes, production value can indeed be a reason for low web views. If it looks like a show, they’d rather see it on the tv. If it smells like a commercial, it’s clicked away quickly. At the same time, man I can act a fool with a locked down camera without so much as a sound track and get a quarter of a million views. This is our ADD world. While it use to be quite the salary-capper to be a jack of all trades, brother I’m tellin’ ya my one-man-bandisms are make me marketable today. Generally speaking, people don’t want specialists now that authenticity is king. Does this mean we now have networks that advertise actuality and then script it? Well, ironicly, yeah. Shark jumpers are what make artists artsy.

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