Hey Ido, simply said – there a no rules, but recommendations, which, however, is most often comes from personal preferences, and overall structural thinking. To break this apart:
1. Pre-compositing:
~ Pre-comp all the items/objects which ‘potentially’ might be re-used, or could require tweaking ‘after’ when they were created.
~ Pre-comp all the texts.
Whenever you are going to animate/transform and do any other actions with those pre-comps, you will save yourself from hassle of running into changes, afterwards. Comps are just containers, which can have objects or their references inside.
2. Organise your project into logical sections – whether these are scenes in explainer, or topic related portions. Separating them logically and adding objects into their unique comps will help you, especially with revisions in place.
3. ALWAYS keep organised project panel, NEVER leave it as a mess.
~ When pre-compositing, make proper item names.
~ When its done, make sure to put items into their respective folders by ‘meaning’.
Everything else will come with a practise 😉
Find out more:
After Effects Tutorials: motion design, expressions, scripting.
Boxer – Dynamic Text Boxes Template with a Live Preview
Social Media Profiles