Hey Ben,
I hear you, and I hear you loudly.
And, yes I take my hat off to the YouTube creators too – but many of the high earners on that platform, have whole teams producing the videos. Many of which will be using “Professional tools”.
My comments about prosumer software is towards Adobe Express, Adobe Elements, Adobe Rush, and I suppose FCPX on an iPad (maybe resolve should be on the iPad list too?).
Unless Adobe has changed it, Adobe Rush project can not be transferred between accounts. As in I can import my own Adobe Rush project, but not one that a client has produced on their account. So there isn’t a natural way for me to help those who get stuck in their edit, except to move on to their tools and hardware.
There is an obvious lower cost point to some of these tools. That does not suggest that they are low-end hence why I used the term Prosumer. But in all fairness, would a professional (full-time) video editor cut a complex corporate video or broadcast program on Express, Elements, Rush, iMovie, or FCPX running on an iPad?
I would be surprised if some did do that – thinking back in my own history, I would do that.
Aside from frustrations with hardware and screen size, the first big hurdle would be delivery format and QC – no matter whether broadcast or steamed.
And there is nothing worse, like what FCPX has been and still are going through, if you can’t do simple editing commands that saves you a lot of time – it is not long ago that the FCPX team came up with cross-fades on audioclips. This some 20 years+ after other NLE’s had found a way of doing just that.
As you said:
Yes, FCPX development has slowed to a crawl. IMHO these updates are too
little, 10 years too late. But man, that FCP Summit crowd, they’ll use
any weird, twisted logic to justify Apple’s letting FCPX stagnate.
I totally agree, and wound’t mind seeing the Apple P&L sheet for FCPX, and the lack of development on the software – even if the temple of Apple are getting a small crowd to throw themselves on the altar of sacrifice. 😉
But then again, if one looks at Adobe and their relations with Premiere Pro development, they too seem to have slowed down dramatically, in comparison to the early days of Creative Cloud.
Keep watching that space, there might still be some surprises yet to come…
Atb
Mads