[lochmonster] “I specifically not looking for an app that will convert .mov files to .wmv files, largely due to the fact that it adds an extra step and more time to my work flow, to output one type of file when your goal is an entirely different type of file.”
Not sure what you mean by the above. Flip4Mac is a Quicktime Component that will work using FCP and Quicktime Conversion to create WMV. I know of no other plugin that does this. What “better” thing are you looking for?
You might consider a full compression app like Episode or Episode Pro which can convert to many different codecs.
Somewhere along the line you HAVE to take the step to go from a .mov to a wmv if your goal is WMV . . . short of editing on a PC.
Flip4Mac Player Pro will allow you to edit WMV in FCP but you’ll still have to render.