[Greg]
but what do we offer them as a final format?
It depends if this is a HD or SD spot.
If SD every station should Beta SP. How you lay it on the tape will very. Some stations don’t care other want the bars and tone and slate to be a specific length of time.
If HD, every station I’ve worked with will let you deliver the spot digitally but they vary on the codecs they will except. For the stations we usually deal with they all take the same codec so we just need to upload it to each station.
Bottom line, you will need to check with each station and see what they will except. Or you can hire a company that specializes in sending spots to TV stations, but we found it is much cheaper to do it ourselves. Hope this is of some help and have lots of fun on this spot.
Stephen Smith
Utah Video Productions
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