It is amazing how many posts there have been so far in 2010 about feeling threatened by cheap HD cameras. Hundreds of posts probably.
I think Tim summed it all up:
[Timothy J. Allen] “The wisdom comes from knowing which tool to use when to get what you want or need.”
Indeed, this wisdom is what people pay us for, not just our tools.
We are content experts, problem solvers and media professionals offering a service, not just a warm body with a camera.
Value selling is reminding customers that when they hire us, they are getting the whole package, and our past experiences, to help them accomplish their goals.
Mike Cohen