Scott Witthaus
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Apple Final Cut Pro X Coins
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COW Coins
Forum Replies Created
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[James Ewart] “Every time I start a new project I rather dread the drudgery of logging”
I hear ya. And I agree that keyword collections and favorites take some of the bit of that drudge out of the task, especially since they can be done without stopping playback. Very nice indeed. I am working on an interview driven project right now being able to set up the keywords and add them as the interview is playing is fantastic. I would hate to be doing this the old way.
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
Shane, this is a great post. I am up in NYC this week for Advertising Week, and if you believe what the various panels and speakers are saying that creation of content, branded content or “native content” (a new term for me) will continue to race forward and that means editing, in all it’s various forms, will race along with it. Where editing is going is up to the individual user and I don’t feel one “A” is going to have it all. There simply is too much work to be done. It’s a great time to be an editor, in my humble opinion.
Personally, I am a one-man-band and can’t imagine having multiple editors working on a project with me (except for assistants of course. I would love to hear some other editor comments on this multiple editor workflow, perhaps in a separate thread), so Everywhere and Anywhere don’t carry much weight. Ownership of the software matters to me, so Avid and especially Adobe’s subscription models make me wary. Speed and the ability to be really creative really fast matters for my agency clients is very important to me as well. FCP7, MC and Pr are simply slower and more restrictive (to me personally) so are down in my list of preferred editing systems. X fits the bill for me, personally. Cut on Premiere? Sure if that’s the only option a production company can offer but I will let them know that my “personal” choice is something different (although I have persuaded a couple to add X). These are all personal choices. I look into this forum less than I used to but it seems to be the same 30 people (me included) arguing the same old points from four years ago, and not one thread has changed my personal opinions. Those changes are only done with hands on experience in your own personal workflow. Feature lists don’t change perspectives either. The choices we make on an editor are all very personal and one that a feature list of any product won’t change.
sw
[Shane Ross] “I just did a memorial video for a friend, and I used Adobe PPro…because it consisted of about 400 stills, and 6 video sources of varying types…and I just imported and started editing.”
Sadly, I had to do the same thing for a close friend in February, and X worked perfectly for it. Just another personal choice.
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[Scott Parker] “I am currently working in FCP 10.2 and there’s lots I like about it. However I’m moving to AVID MC 8.4 because FCPX has been an exercise in frustration way too many times.”
Hey! Congratulations! You be sure to let us know how that all goes!
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
Me too. Avid has been in the running for my Worst Site of the Year for many years. I have used it as an example to students on what NOT to do…
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
[James Culbertson] “What if the debate were actually over, and we had nothing left to do but edit? I have not checked in for a couple of months, but I see I have not missed anything.
“You’re right, James. Same sh**, different day. I can’t figure out what the “debate” is anymore either.
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
[Ronny Courtens] “I think one of the major strengths of FCP X is exactly what you say: the application is so intuitive and visual that it can be learned very easily by any high-school kid. But it is also so deep and powerful that any true professional can use it happily on any high-end job. “
Exactly right. I am watching that learning process with 50 grad school kids again this fall. Vast majority have never editing before. Amazing how fast it’s picked up (the one lone kid on Premiere has already ditched it).
At the same time, I just finished a pretty intensive series of spots for a client in Louisiana that was cut using proxies (from FS700 raw files), fcpxml’s to Resolve for color and then audio roles to audio finish house for mix. Seamless.
At least in my world and workflow of commercial and shorter form cutting, I need no other editing software. Your mileage may vary. Not a dig (easy, Dennis), but I only venture to Pr if forced to by the post house that is hiring me.
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[Michael Phillips] “What if Adobe and FCPx worked equally well as Media Composer on ISIS and/or Interplay- how committed would Avid be to its own NLE? “
Under the bus in a heartbeat….IF they were to become profitable in the way you describe.
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
[Jeff Markgraf] “[Aindreas Gallagher] “No one anywhere thinks FCPX is real.”
Ridiculous.
“Ah, Aindreas! The “Donald Trump” of this little forum! 😉
I guess I’ll tell my clients (where my rate is the same or better rate than Pr) that the product that gives them the videos they love is not real. Plus all those students I am teaching. And the ad agency creatives and strategists I am teaching. And the guys in the CBS sports trucks in NYC. Sorry folks, it’s just not real.
Ridiculous is right. One should use the product before making foolish comments.
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Thanks Oliver. Pad an pen I guess…
feature request, however!
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
[Dennis Radeke] “I think anyone that looks at the situation with an open mind can see the value. That there are some folks that refuse to embrace/adapt/grow/evolve (choose your adjective) to changes in the market is certainly their prerogativ”
Now Dennis, I am surprised you would say that those of us who don’t like Premiere or the “Adobe Way” have closed minds and refuse to “embrace/adapt/grow/evolve (choose your adjective)”. Sounds like you are calling us ‘dinosaurs’! 🙂 Many of use Premiere only when forced to. Many of us like to own our kit. Many of feel X is a superior product.
My question to the “enlightened ones” is what happens when Adobe raises the monthly rental fee? It’s gonna happen, right? Sooner or later the way to raise revenue is charge higher prices. Everyone cool with $69 ($800+ per year) or $79 ($900+ per year) per month? $35/month for a single app? Seems extreme but once they have you, they have you. And if you’re not cool with that, you lose what you paid for and your projects are gone? At least in Avid-land you own the last version you paid for.