[Neil Goodman] “Every spot i work on gets a dedicated audio guy, a dedicated GFX team, dedicated colorist if the higher ups deem what I did in the Avid can be better, and a dedicated writer/producer attached to the spot.”
Agreed. The difference from the “2000’s” or 1990’s is that we have more tools at our fingertips where we can do some color correction, grfx or even audio sweetening if need be. And that’s on my laptop, not paying $400/hr for a big linear suite. I think we heard the same thing 15 years ago: “now some college kid can do what we can for half the price.” The trick is to just be better. People will still hire talent. “Good, fast, cheap: pick two”
“Democratization” will weed out less talented folks and replace them with more talented folks, no matter what the work…even if that means it’s some college kid who is more talented. I think most viewers understand what a quality product is. Just my humble opinion.
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter