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  • I’m not sure why people are so up in arms about Gold watches.

    Expensive watches that don’t keep any better time than a $20 Casio are the norm in this world. Watches are 25% timepiece and 75% jewellery.

    People only have one wrist to use use for a watch. Make no mistake- Apple is competing for that space with everyone else, regardless of which price-point you’re talking about. If the functionally of this device is compelling enough then it makes it attractive to people who are used to buying gold watches for tens of thousands of dollars. Apple would be silly to not offer a product option for that market.

    The schism is that traditional high end watches retain or even increase in value over time, while the Apple Watch is likely to be upgraded every year or every few years- outdating the old one. But again people with money… have money.

    I stand by my assertion of “not for you but for someone else”. I’m not rich, but there’s are tens of millions of people out there who are, and if Apple wants to offer a product specifically tailored to that market its no skin off my nose. No more than someone who’s using an iMac should be cheesed off about how much my MacPro costs. Yes, my machine is faster functionally, but in high end fashion material is equally valuable.

    If I can get the same function for less money, I care not at all.

  • The iPhone is required for SOME functionality, just how much we don’t know yet. It obviously doesn’t have a cellular radio, so no phone calls or text messaging to non-Apple devices.

    It does have WiFi. It can hold it’s own music. It has BluetoothLE. You can use it for Apple’s mobile payment system ApplePay without the phone. So it doesn’t need to be paired with the iPhone at all times. You can use iMessage on it as long as you’re on WiFi.

    I don’t think this is any less of a standalone device than the iPod was when it had to be paired with a Mac, in many ways it’s more independent that that at the outset.

    I just really rebel against the quick judgements and the VERY prominent attitude that people, and especially tech reporters like the one Aindreas noted above seem to have which is, “if its not for me its not for anyone.”.

  • [Andrew Kimery] “When Cook talked about sending ‘taps’ or heartbeats to your friends and loved ones it just sounded to me like they were trying really hard to pad the Watch’s feature set.”

    He also teased a bunch of functionality around home automation, entertainment, and fitness at the end of the presentation that they didn’t go into further.

    As I said before, just like with the iPhone, they had to “announce” the product before it went into even limited production or it would have been outed by the FCC or component leaks from China factories.

    When this thing is read for launch next spring, there’ll be a second half to this presentation- not only with all the stuff they didn’t want to talk about a couple weeks ago, but also everything that 3rd party developers have cooked up in 6 months. The initial iPhone had no appStore, and it’s only since it came along that the real potential of the device has been realized. Apple can create the platform, but ultimately I think they’re as curious as anyone to what functional path products like the iPad, and now the Apple Watch will ultimately take.

    Even without a GPS, with the other sensors inside it will keep good track of a run. I can only imagine the juggling act with something this small for battery life (which we still don’t know). I’m sure a GPS will appear eventually as power/battery barriers erode. Let’s not forget all the things iPhone, iPad, and iPods didn’t have in their first incarnation.

    No one is forced to jump on with a V1 product.

  • The commentary about addictive nature of these devices is no more or less relevant than when it was about computers, or video games, or TV, or Rock ‘n Roll music, or gambling, or alcohol, or even books!

    There will always be people who by nature are more susceptible to go overboard with these things. And there are people who are in it to make money off those people.

    Even if you just look at the people who might buy an Apple Watch, the stylistic flourishes that Apple has put into screens like the butterfly will appeal to some people and not others. And if you don’t like it you can use another less bothersome watch face.

    Some people might just like an Apple Watch because they think it’s a great fitness device, much easier to run with than a 4.7″ cel phone. And as I get more serious with running, it could be appealing to me. But it might not, it’s too early to say, since it hasn’t even been released yet.

    Let’s wait ’til then, or perhaps even a bit after that, to hold the Apple watch up as Satan or a pariah of tech indulgence, shall we?

  • Some example’s of Charlie Brookers other thoughtful and considered commentary-

    2010-
    https://www.theguardian.com/commentisfree/2010/feb/01/ipad-therefore-iwant-why-idunno

    and

    https://www.theguardian.com/commentisfree/2010/jul/05/iphone-4-apple-new

    2007

    https://www.theguardian.com/commentisfree/2007/feb/05/comment.media

    and his iPad 2 reaction for extra emphasis

    https://www.youtube.com/watch?v=Rw9Hg369pcA

    In short, this guys is about as one note as they get. He’s in it for notoriety of being steadfastly anti-Apple.

    Bravo!

  • There’s no surer way to get clicks than a Apple hit piece. Oh, I have to upgrade my phone’s OS… woe is me…

    As for the watch- I remember equally savage articles about Macs, iPods, the iTunes Store, the iPhone and the iPad over the last 15 years. Let’s let history be the judge, shall we?

  • I think Apple is being cagey on the Apple Watches functionality because they don’t want to give the fast-followers time to react before it launches next spring. At the same time they had to do a hardware reveal because (as the iPhone6 leaks prove) once the device starts into manufacturing in Asia, forget keeping it a secret.

    The device may still prove to not be a boon for the company, but we may not know that for at least a few years.

    But I’m willing to wager it’s not going to be another iPhone- NOTHING is going to be another iPhone. I don’t think another market with that kind of growth potential exists right now.

  • Marcus Moore

    September 17, 2014 at 2:23 am in reply to: Apple drops ProApps from corporate definition

    Ok, so everyone’s seemingly moved to a bi-annual update cycle. But that definitely wasn’t the case 3 years ago.

    But again, I don’t think Apple was comparing themselves against anyone else.

  • Marcus Moore

    September 17, 2014 at 2:18 am in reply to: Apple drops ProApps from corporate definition

    I haven’t found the quote yet, I don’t even remember exactly where it came from; but my recollection was they were positioning the appStore as allowing for more frequent updates, not specifically in relation to anyone else- the inference to me was they they were only comparing it to Final Cut’s history.

    But in 2011 the new model WAS faster than competing products… Apple was updating every 3-5 months for the first year and a half.

    Before Creative Cloud, Adobe horded features for a “once a year” paid update at NAB. It’s only since the subscription service that they’ve moved to a more frequent model.

    And AVID is typically only updated once a year, right?

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