John Grote, jr.
Forum Replies Created
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It is called a mnemonics.
Sound branding such as the NBC sound usually accompanied with the NBC Peacock. Or at the end of the Intel commercials.
https://en.wikipedia.org/wiki/Sound_branding
Cheers,
John
J. Grote, Jr.
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Bob, you are 100% correct! This is why to some degree, people like you and me get the calls to fix the show that the hiring company paid the college graduate half to do. So in the end the pay almost twice as much or more, because I’m not gonna drop my rate, because of their incompetence in hiring. Makes me smile, because it has happened way to many times to count. Hell, I’ve become know as the fixer.
And as for a degree, well if I did ever decide to get a degree in something, it would be business management and not a mass communication degree.
J. Grote, Jr.
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Scott,
“We do prefer applicants with a degree, but for this reason: It shows that you can make a huge commitment, and finish something.” I don’t offend very easy, but I take exception to this in a huge way. I had a wonderful television experience in middle school (1980) and caught the bug. So I did not see the need to flounder around for four years and waste my time and parent’s money. I had a plan and direction to get where I am today and I didn’t need a piece of paper to get me there. Also, I’ve seen more than my fair share of college graduates that didn’t have a clue and wasted valuable time and training because they were trying to figure it the hell out. Or better yet feel entitled because they have that piece of paper and figure they should be cutting the final show instead of coming up through the ranks and learning their craft. I say craft, because this is what it is a craft. You have apprenticeships in a craft, I started as a dubber and then moved into an E2 position, where I started to learn my craft from the editors before me. I learned about timing, pacing, when the best transition can be a simple cut. I learned to suggestive sell a better transition or shot to work instead of what the client had in mine. I learned to trouble shoot equipment to keep the session going. I learned the importance of bars, tone and signal flow. How to read scopes to make sure that what I did passed QC. All of these things are not taught in most colleges.
My clients, Under Armour, America’s Most Wanted, ABC News, Discovery Channel, ADT, Progressive Auto Insurance, Doner Advertising, and the list goes on, never asked to see a piece of paper. They wanted my ability as a create person and editor to work on their projects. Why? Because I get the job done.
J. Grote, Jr.
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Cory,
No offense, but I’ve been doing this for 24 years if I don’t have a damn good resume and cover letter by now, I should get out of the game and start digging ditches. I’m not going to go in begging them for a job just because the HR department doesn’t have a clue. Nor is it my job to enlighten them. Hell I have to do that on a daily basis when I work with clients, as most of us do. That is what we as editors do, it’s the great Jedi Mind Trick and I save that for paying clients to try to guide them through a session, not a HR person who has no idea what I do, and doesn’t care either.
You seem to be missing the point, so I will try to clarify it a bit. This has to do with ONLINE Applications that get sorted by a computer. That is my main part of frustration. The computer doesn’t care about ACC or OMF or 4:2:2. It looks for keywords, degree being one of them but other keywords as well. Somewhere they were given a list of Keywords, AVID, Final Cut, Adobe Photoshop, After Effects, Camtasia and other applications, hardware or software based that the person who left bought and had no clue what half of it does. But they read about it or saw it online somewhere and so now this gets added to the keywords too. Plus the people in HR for the most part could care less about being educated in the difference between .mov or .wmv or SD and HD. They think that their little HD Flip cameras are the equivalent to a RED camera because it says it shoots HD.
What you say has a lot of truth to it, but only when you can actually get to a a live body and not what HR perceives to be the Key Words. I have been a post manager and I pay no attention to key words, because I know what I’m looking for and I find it in that person during a live face to face interview. There is these things called potential and determination and for me that goes a hell of a long way in the hiring process.
J. Grote, Jr.
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Please tell me where I can get $200 an hour because I’ll move in a heartbeat.
J. Grote, Jr.
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Forgive me Todd, but I noticed that your post was from June. It’s now the middle of August and is there nay resolution to this problem?
Cheers,
John
J. Grote, Jr.
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Well I’m glad I’m not the only one that is not losing his mind. But I do have another problem and I think it has to do with the new Mac towers, because I have had an audio issue on AE 3 and AE 5 on different machines. Has anyone encountered this problem? My audio when I play it back at a different time in the comp it loops back to the beginning. Very strange. Any help would be greatly appreciate.
Cheers,
John Grote, Jr.
J. Grote, Jr.
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I consider myself a hybrid, I am a post production editor by trade that is able to cut network news.
These things are two completely different beasts and disciplines. News is for the most part cut and dry, but with the pressure of getting your piece to air on time and without any black holes. This is a very different stress than having an agency standing behind you trying to micromanage every thing you do from the edit to kerning the hell out of one line.
As a news editor, when you are done your piece for the day, for the most part you’re done. The piece has aired and tomorrow is a new day. As a post editor, you could be working on the same spot for a month or two, and I have had many of these edits. This discipline requires a lot more management of assets and being buttoned up with what we used to call a clean list (edl) or in this case project. Many (not all) news editor that I have encountered have bad project keeping skills, their stuff is all over the place. The reason that this is important is that you never know when you’ll have to re-edit a piece or for that matter someone else will have to jump in and finish the piece for you.
Bob Zelin, makes another great point, skill set. Trust me, people not only want an editor, you should know both AVID and FCP. They want graphics, Photoshop, After Effects or Motion. Plus someone who knows how to compress files to send to their clients or make dvds. And now days they want you to write and produce as well, plus troubleshoot the equipment as well. So it is new world out there.
My advice is to find a client that may not pay you much, but maybe willing to let you cut your teeth on a couple of projects. I gave this advice to someone years ago when ABC switched to AVIDs from GVG linear and he thought I was nuts. People/clients don’t have or are not willing to have you cut your teeth for the most part. They want someone to be able to sit down and get to work.
Cheers,
John
J. Grote, Jr.
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Forgive me but, “And a favor done last year doesn’t mean you are always due a favor.” Unless I misread your post (and I’ve seen others that have posted similar) you got paid to shoot something. If you didn’t decide to charge for tape stock or in your case more for your time, that is your fault. I feel if I am a pay client and commission you to do something, ie., shoot an event, than I own the footage and have I have the right to do what I may with that footage. Now as a client, I should give you the opportunity to edit something together and pay you, but if a station is doing it, it means that they are doing it for free and they are charging to run it.
“Hence they can pay me more money”, what? You got paid something. That was your fault if you didn’t get more. Charge them more and one of two things are going to happen; either they find someone who will shoot it cheaper (and usually do a worse job) or they come back to you and realize the value and talent they were getting.
I don’t want to upset the client. I work for people that are the same way. This is crazy, everything in the world has gone up, gas, milk, and hell even toilet paper. I don’t get clients or people in general that think you should be charging the same rates from 10 years ago, let alone 2 years ago. We shouldn’t work for slave wages to make a living. Nor should we be brow beat because the client wants to make the tenth change on something they approved last week, for free.
J. Grote, Jr.
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I would recommend MBS – Mac Business Solutions in Rockville. Ask for Sonny or Michael Ruth 301-590-2555.
Cheers,
John
J. Grote, Jr.