Because it was so new to my world and the world of my sponsors, I was able to just make up numbers, based on what I knew they would part with, not based on worth or views. I knew in calling a sponsor what they could or would part with and looking back, that was usually the price in my head ready for answer when they asked how much. Not the most sound approach but it’s not a one size fits all world. While I understand charging one guy one price and another a different price could bite me, I always swap services for ads, not just throw up a banner. By this, justifying price has always been very easy.
There is plenty of room for creativity.
