Grant Gomm
Forum Replies Created
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[Craig Seeman] “I deliver cable tv spots by file. Usually MPEG-2 Program or Transport streams.
My last presentation was video encoded to an iPad and hooked up via Apple’s HDMI connector to a 52″ HDTV.
My corporate clients are distributed video internally (employee) and externally (customer/client) on their websites.
DVDs are obviously still used for hand out style distribution but more often I’m seeing people direct folks to websites. Blu-ray market share is still not high enough for corporate distribution.”Ok, so this is what I’m kind of wondering about. Apple said it’s shifting the whole paradigm. Is this what they’re talking about, meaning the WAY our audiences even watch video?
Apple has said that this new version is about the next 10 years. What does that mean for editing? Does that mean that they anticipate in 10 years we’ll all be watching everything via some sort of web connection and? That includes on-demand programming and movies. Is everything going to be online?Think about a recent Apple commercial where people are passing around an ipad watching video from wherever they may be at the time. Is this what apple is telling us – Tape decks, video disks, etc… are EOL within the next 10 years anyhow, so let’s not invest the time and money developing editing software for traditional broadcast and distribution methods?
I don’t know, maybe I’m way off base, but it’s interesting to consider where our industry will be in the near future, and how arising technology (internet and other forms of media distribution) has it’s set of demands as well, and how those demands influence the development of other technologies, ie video post production.Maybe I’ll get flamed for this, but I think it’s something to at least think about. What are your thoughts?
-Grant Gomm
http://www.blacklionproductions.com -
Oh, that’s interesting. But how would you then author it – menus chapters, etc…? Or is this just burning a video file to data on the disc?
-Grant Gomm
http://www.blacklionproductions.com -
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right, a movie file or image sequence that you do what with? upload to the net? send it over to FCP7 to print to tape?
I think the point is that Apple sees DVD and Blu-ray creation as dead. They’re not interested in it. But that’s what makes me wonder – if they think it’s dead, what do they expect the final output media to be? Having a video file or an image sequence only gets you part of the way to actually watching it. What’s the next step?
-Grant Gomm
http://www.blacklionproductions.com -
look at my post above, there is a link at the bottom.
-Grant Gomm
http://www.blacklionproductions.com -
“Apple’s Mac customer base has steadily shifted from desktop models to notebooks, while also broadening out from a high end creative niche to a wider installed base that includes more prosumer and advanced home users. ”
That explains everything. Interesting this was written over a year ago.
-Grant Gomm
http://www.blacklionproductions.com -
Also from that post it says apple has abandoned DVD and Blu-Ray support.
-Grant Gomm
http://www.blacklionproductions.com -
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Hey Roger, I’m a big fan of CoreMelt. Just wondering if Apple has yet given you guys the info needed to start developing plugins for FPCX?
-Grant Gomm
http://www.blacklionproductions.com -