David Lawrence
2
COW Coins
Forum Replies Created
-
[Bill Davis] “Because it makes me grin wildly every single time I hit it and know I won’t have to spend another frustrated hour burning another freeking client review DVD!”
Your clients still ask for DVDs? You need to train them better!
DVDs make me sad, but happily, it’s been years since I had to deliver in that format. I thank HD.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Bill Davis] “And what makes you think I “haven’t” been part of the same landscape you have?”
I never said that. But your posts imply that. A “share” button does not a revolution make. Just sayin’. 😉
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Bill Davis] “I originally imagined that X would be a tool similar to what I’d had in the past – just newer, maybe faster, and perhaps better able to preserve the quality my better cameras could generate more easily.
I did NOT expect to be led into an entirely transformed video landscape by X. But that’s kinda exactly what happened.”
Bill, with all due respect, many of us have been part of this transformed landscape for years. It’s really not that new and while FCPX has many interesting and powerful tools, I see no evidence it’s better suited for today’s general production needs than any of the other modern NLE’s. Production workflows will always be dependent on the nature of the production and neither FCPX nor the evolving distribution landscape changes that.
But I’m glad you’ve found a tool that you like and that has opened your eyes to the digital media revolution. Welcome to the party! 😉
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
The other thing to remember besides the fact that a shift in distribution has been happening for nearly a decade is the fact that there will always be demand for highly produced, broadcast-quality entertainment. People will want to watch shows like Mad Men, Game of Thrones and Arrested Development any way they can.
Production and distribution are two entirely different things.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Ivan Myles] “Was the sequence created with 5.1 audio? Here is a tutorial:”
Solution was in the first minute of the tutorial. Thank you!
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Ivan Myles] “Was the sequence created with 5.1 audio? Here is a tutorial:”
When I dropped the clip into the sequence, I clicked on “change sequence to match clip settings”, so I think the answer is yes.
The audio track is 5.1 and shows all the channels. It goes out to a stereo master because I only have stereo monitoring with my hardware setup. Nonetheless, I still want to output 5.1 and let my system do the mix down on playback. I’ll watch the tutorial and see if that helps. Thanks!
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
I still prefer to get lighting right during the shoot whenever possible, but I’ve done miracles with Magic Bullet Looks when it’s not.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Jeremy Garchow] “I just don’t see this as news that Adobe After Effects, Photoshop, and Illustrator are being taught to students and students are using them to get high quality work done.
Hasn’t it been this way for some time now?
Out of all the video tools I’ve used, After Effects is the one I’ve been using the longest.”
Oh, I completely agree. I think the point is now that Premiere has received major enhancements — many in direct response to FCP Legacy user requests — it’s now poised to join them in the NLE space.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Oliver Peters] “When I teach students, they all aspire to high production values, not to create the proverbial YouTube cat videos.”
A director I collaborate with and I were in NYC for a screening of our work over the weekend and yesterday we spoke to friend’s new media class at SVA. The students are learning a range of skills in digital media arts including 2D and 3D animation, animation, programming, and interactive design. The lab has both Macs and PCs. They are heavily invested in Adobe tools. The work they showed and their aspirations are for the highest possible production values they can achieve.
I spoke about NLEs and when I asked what they use, the all said FCP 7. They also said they had zero interest in FCPX. This was an admittedly small sample, but if it’s like this in many other schools, then Adobe is well positioned for the future. I don’t think Apple can count on FCPX growing by “attrition”.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl -
[Jeremy Garchow] “What evidence? I missed it if it was linked.”
No links, I was talking in general. Aindreas mentioned telcos, and cable companies. I’d add ISPs and health insurance companies. Captured markets tend to have bad service and higher prices. Here’s just one example:
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
facebook.com/dlawrence
twitter.com/dhl