Bill Davis
Forum Replies Created
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You are about to run into the biggest conundrum in the production arts right now.
Most of what’s “virally successful” on social media stems from content viewers come to see as “authentically valuable.”
Funny, moving, informative, whatever. It has to be HONEST before it’s anything else.
When you assemble a “team” to produce stuff like this – and worse, give that team an agenda to push. You are INSTANTLY veering towards being unauthentic.
People often don’t respond well to that anymore unless you just toss a boatload of money into promo, just as you might with advertising any gizmo.
So do your best to keep it small. Keep it simple. And keep our messaging as authentic as you can.
If the product has REAL value – and you get out of the way of that message as much as possible – you have a better chance than if you try to force your marketing vision on people.
My 2 cents.
YMMV.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Oliver Peters] “Let’s see if Apple steps up to the plate with something that enables better collaborative workflows.”
There are rumors floating that Arctic Whiteness (The FCP X Library Manager, folk) have been working with Focus 1st AE Mike Matzdorff and Lumaforge on some type of “temporary collaborative library virtualizations” that help in the shared workflow arena.
That would be consistent with the Apple process of letting outside entities build out functions that only a sub-set of their users are likely to need.
Sam and Mike are doing a session at the FCP X Creative Summit next week about it.
Beyond that – I know nothing.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[greg janza] “and you often leave no room for debate or discussion because you spend an inordinate amount of time defending FCPX and what you see as unfair and unenlightened criticism towards it.
“The way I was raised – “debate or discussion” cannot exist UNLESS there is a robust defense of conflicting viewpoints.
It’s kinda the DEFINITION of “debate or discussion” actually – hardly the same as allowing no room for it – it IS it.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Franz Bieberkopf] “It’s probably important to note that in his first post, Shane also said this:
[Shane Ross] “There is a lot right about the the timeline, like no collisions and keeping storylines connected, I’ll give him that. And I know that the magnetic timeline is AMAZING for many MANY people. I get that, I’m not knocking that. It’s useful, it’s great, I know that. But the article is full of wrong and misleading statements. And there are many valid arguments for tracks…but just because someone doesn’t like them or see the point to them doesn’t mean they are useless, or a hinderance.””Don’t suppose you feel like quoting the stuff I posted trying to be similarly conciliatory?
Like:
[Bill Davis] “NOBODY is saying there aren’t valid arguments for tracks.
“And
[Bill Davis] “What it IS is a reasoned call to the class of editors who have not explored the IDEA of X to possibly give it their own shot to see if it provides something they might find value in exploring.That’s ALL it is. “
We could do this all day – but more on-point (to my mind at least, I could be wrong) is the tone of this in the very area YOU quote.
[Franz Bieberkopf] “But the article is full of wrong and misleading statements. And there are many valid arguments for tracks…but just because someone doesn’t like them or see the point to them doesn’t mean they are useless, or a hinderance.””
I’m confused. Is it “FULL” of wrong and misleading statements – or were those just in the preamble to the article?
I didn’t see any such statement about “useless” or “hinderance” in the original article.
So basically, Shane was being a bit hyperbolic EXACTLY in the same fashion I responded.
That’s been kinda the “or Not” default process for YEARS now.
Hyperbole met with countering hyperbole.
Shane is a really cool dude. We met years ago and I really liked him. He’s also VERY passionate about his positions – as (obviously) am I.
I’m just unsure why when he feels the need to deploy HIS hyperbole here its copacetic – but when an X supporter (like me) responds in kind – the big guns need to appear to call it out.
Regardless – it appears to have lured you back into participation – and that’s a very good thing.
So welcome back.
It’s been too long.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Neil Goodman] “It’s amazing how differently we all see things, but is it any coincidence your same post on Reddit got pretty much the exact same response with the very similar comments?”
The reddit response I got with the post this time out was about 100 times better than the responses I used to get there when I posted positive notices about how someone was using X in a pro setting.
I’d say the overall tenor there has gone from 90% negative to perhaps 60% negative – with some of the most experienced voices now agreeing that X is a viable choice for ALL editors.
That’s a HUGE shift.
And yes, it happened here earlier than it happened in some of the Reddit subs.
The battleship USS Opinion turns slowly – as I experienced right here in this group.
Change is hard.
????
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Bob Zelin] “And Bill Davis will be the first person to edit with FCP XX on the iWatch and tell us that we are all idiots and that editing 8K on the iWatch is the best thing that ever happened to the professional video industry.
“Shit. I guess I can never be the first to spread an crazy idea like that… cuz you just beat me to it, Bob!
I feel so “old fashioned” now…
????
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Tim Wilson] “That’s why the most productive parts of these threads to ME are when people talk about what they do and why. Not when they rag on what somebody else is doing.”
Jeebus Tim,
That right there is the GENESIS of this whole thread, for heck’s sake!
I posted a link to an article by a young guy trying his best to do EXACTLY that.
And Shane popped in with his hair on fire to rag on him for being clueless.
Full STOP.
The rest is perfectly par for the “or Not” gestalt.
Go back and review just the first dozen posts in this thread.
With an eye to where any “ragging” arose.
Praise for FCP X in the forum ABOUT FCP X is still the emotional trigger it’s always been.
Thankfully, after the initial fuel burns off, the underlying discussion starts to reflect real value.
But only then.
You want the “passion?”
The rest comes with it.
And makes this forum what it is.
My 2 cents.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Franz Bieberkopf] “Can you give me an example of a relationship that one NLE relies on the editor to understand that FCPX does not rely on the editor to understand. Bear in mind the group clips function in most NLEs”
If I’m editing standard clips (those that X maintains as video with embedded audio on import)
And I elect to set my timeline clip appearance to ALL VIDEO (audio veiled, essentially) when I cut trim or move the video, the audio tracks those decision changes even tho I can’t see it.
X is NOT relying on me to manage any AUDIO tracks at all. It is operating entirely in the background while presenting me with what I have elected to concentrate upon. Video.
It has automated expressing my trimming intent and applied it to my scene audio “behind the scenes.”
While, I might add, preserving ALL my options for when and if I choose to display and re-prioritize my audio.
That might be an example of X automating editorial functions without the need for user intervention, perhaps.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Franz Bieberkopf] “I think you are going to argue that clips in so-called “traditional” NLEs reference only master time and therefore “aren’t related”. My argument is that it is precisely through this “master time” that they gain their relationships to one another.
“But I thought Shane’s original contention was that the timing relationship (as it relates to the tickmarks on a timeline) was functionally irrelevant. No editor worth their salt considers THAT in the slightest.
They only “see” snippets of content in relation to each other – divorced from that timekeeping.
Which causes me to wonder, what’s the point in artificially constraining time markers on any story assembly system to a linear array of NEVER-changing tick marks. What’s the point of THAT?
What’s the justification beyond “because that’s the way we’ve always done it?”
Historically, a pretty shabby reason, IMO.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Shane Ross] “But if his aim was to convert anyone or show anyone who works with tracks that FCX is better, he blew it. He didn’t communicate that well to those of us used to track based editing.
“AND THAT RIGHT THERE – is the value of these forum discussions.
You saw his purpose as to “convert” – which is religious speak for abandon what you used to believe – and adopt a new ideology. And resistance to that is something everyone can understand. Nobody likes someone trying to “convert” them.
But what if “convert” wasn’t Ruben’s goal at all? What if it was simply to illuminate the WAY X elected to re-think what it re-throught?
Suddenly, it becomes an OPTION to sit and listen – rather than an attack that must be resisted.
Worth thinking about, perhaps.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery.