Aindreas Gallagher
Forum Replies Created
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[Peter Corbett] “that competition just got a whole lot shorter.”
I find that slightly worrying too. two viable contenders left on the field is not ideal.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
and while I’m giving one to the other side of the debate, re Chris’s contention that this may stabilise over time, and that we may have gone a tiny bit loopers too soon – this is the funniest thing I’ve seen so far:
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
Hear hear. Chris and Craig have made loads of interesting points about the methodology and the architecture of the software and stuff. God I am actually going to have to fully learn it at some point. Besides, if Chris turned around and said – yep you’re all right, what was I thinking -, im not sure what would happen. I think the forum would implode in space time.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
I just came back to this wandering back down the threads – it really is, as ever with craig, an absorbingly accurate observation.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
[David Roth Weiss] “I suspect the planners were off planning something else.”
I don’t know, I don’t know, I don’t know, we all don’t know – the problem was are facing as a creative community is that we have no idea what apple truly entails for this software.
The thing that infuriates me about the broader public perception is that they don’t understand the madness of this. It’s like transformers – your typewriter gets up and reconfigures itself with clarinet keys! your guitar becomes a chello with two strings! your pencil sprouts wings! the stuff we are doing represents an actual virtualisation of the physical creative craft of editing – the inputs are unchanged, its not a geo-location app to re-imagine at will. Any attempt to alter all of its basic function should not occur within a messianic blackbox of igniting computer/cultural revolutions.
It is not within Apple’s remit to completely Rip Up Editing As They See Fit.
..Or at least talk to us for Gods sake, oh I know, skate to the puck, but apple, are you listening sweetie? this is not your puck apple. It does not belong to you.
“Do you not understand?!?” he said shrieking a little – No. Look mate: this is our Puck. You are playing with our Puck.
Apple please for God’s sake take some care with it for the simple reason that – This. Puck. Does. Not. Belong. To. You.
and that would be another rant.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
[Mike Parfit] ” the only serious marketing Apple did was to real pros in its private then public sneak previews, “
that meetup press bonanza, which was, lets face it, white hot – in all the press, articles in USA today for gods sake – lets just say this: the function of that exercise on Apples part was to maximise the visibility of FCPX – that we can agree on.
We now know the presentation was incredibly careful in how reductive it was about the true capabilities of the software in the professional environment. Had they told us what we know now, beers would have been hitting the screen during randy’s presentation. But that didn’t happen. this all feels pretty carefully planned.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
[Chris Kenny] “But as an error, one can’t really read much in the way of motivation into it.”
and me with a shiny new auto card response, given to me by a half decade apple FCP developer. and well, It’s sort of debating kryptonite.
“Apple doesn’t care about the pro space ”
“The pro market is too small for Apple to care about it.”
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
ah cheers bud. it was from the heart and all. this does feel a little like an apple wake.
https://WWWD? and the third word is woz.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
maybe maybe maybe maybe – you could actually turn out to be right chris – the interesting thing about this is that it’s a crapshoot. In terms of quantum futures, this thing is just a shimmering mess – there is no way of knowing the outcome here – apple have gone that mad with the software pitch.
I’m still just basically deeply shocked at their cavalier treatment of a community that’s livelihood reliant on the software it uses, this is not iTunes.
I mean the sheer number of better ways they could have chosen to handle this beggars the mind and well, engenders real valid concern – not paranoia – concern. There is something of a moral onus on apple to step forward and speak clearly to the issues people are facing here, in education if nothing else – some of the posts from educators I found startling. For a company that touts its credentials in education, their behaviour here is nothing short of disgraceful.http://www.ogallchoir.net
promo producer/editor.grading/motion graphics -
to be fair to chris, like any old debater – I’m also pretty ruthlessly selective in the things I respond to. Mostly here I’m trying to hit Apple on the bonce for what I think is fairly disgraceful behaviour to a creative community that was instinctively, and by long historical practise, wedded to them, their hardware and their software – you know – they were the company for our sort, he said maudlin.
Now when I say hit them on the bonce of course, I actually mean bang my gnats splayed forearms onto the windshield of the apple Audi R8 doing ninety down the future lane highway – god alone knows they can’t actually see us.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics