-
Murch and NLEs from IBC
-
[Oliver Peters] “[Tony West] “Oliver, remember how Apple changed the whole Library-Project set up?
Who’s idea was it for them to change that?”I don’t know. My opinion is that it was ProApps responding to negative customer feedback, but in a sense also a de facto admission they made a mistake. Maybe even through their own internal QA cycles they decided it wasn’t the best approach.”
It looks like they were working fine with it the old way before the change
Jan “We didn’t use a custom version of the software, it was the public version we used.”
Which caused problems when Apple updated FCPX to 10.1 in December of 2013. The addition of the Library structure and the changes to the way Events and Projects were stored caused some headaches for the team, but they were solved pretty quickly.
Take a look at part 1 in this link https://www.fcp.co/final-cut-pro/articles/1629-replay-the-light-iron-focus-event
Around 10:09 Cioni puts up a letter on screen that he wrote to Apple about how they are going to go about pulling this off. He is in communication with them from very early on.
This makes common sense to me. Apple had a great interest in this film being successful. It would be stupid for them to just leave them on their own and not help them.
If they failed. They would tell everybody that X —-fill in the blank
The success of this film would be Apple’s success.
If you go to Apple’s website now they have Focus on there as the first link, and why wouldn’t they?
It’s exactly what they wanted. A huge success with their software.
-
[Tony West] “I don’t think if Joel told them to put tracks back they would, but I don’t think they would completely ignore him either. It’s semantics right?”
If his one request was tracks and they didn’t do it wouldn’t that be completely ignoring him? 😉
Predominantly following their own path has become very lucrative for Apple so I see no reason for them to change up their MO. Ever since I got into Macs about 15yrs ago it was obvious that they approached things differently than other companies (such as dropping all legacy ports in favor of USB and ditching the floppy drive before there was really a replacement for it), but I never really understand how deeply ingrained it was in Jobs (and therefore in Apple) until I read the Isaacson biography. Every Apple product was like a work of art, a creative expression for Jobs like a song to a song writer. Sure there are confidants and influencers during the dev process, and tweaks/refinements once the product hits the market, but the vision remained Jobs’ vision. Sometimes it worked (iPhone) and sometimes not so much (hockey puck mouse) but Apple has always been more about bringing people to them than going to the people.
-
[Bill Davis] “And now I haven’t TOUCHED it during editing in the 4 years I’ve been using X.”
How often do you work as part of a large post team though? If metadata has to be generated, shared, read and modified by a dozen (or dozens) of people (whom may or may not all be in the same physical location) then that changes the playing field. When I’m working as a solo flyer I can mostly keep things local and it’s rarely a problem. If I’m working with a group where multiple people are creating, sharing, and viewing info (maybe locally, maybe remotely) then I have to think about a collaborative workflow. Different solution to a different problem.
Murch kinda touched on this in the interview where it sound liked he was willing to use PPro on “Tomorrowland” but given the level of collaboration that “Tomorrowland” would require he didn’t think he could find enough collaborators that had both the workflow experience and the PPro experience required to do the job.
[David Lawrence] “One of my favorite past clients, IDEO is legendary for their use of post-it notes and 4’x8′ foam core panels to quickly document and iterate ideas. No matter how big your monitor is, it can’t compete with 4’x8′ foam core. Metadata is hard to share if it’s kept in a proprietary database and hidden on a tiny screen. Murch’s system works well for him for the same reason IDEO’s works well for their teams.
“This, this, this 1000x this!
If there is a collaborative team in the same office I can’t think of anything more effective than a wall of cards if you are trying to get a birds-eye view of a big project. Anyone can access it, anyone can modify it and all the cards can be viewed at once (no scrolling required). I hate the process of making cards because my handwriting is horrible but it’s such an effective, easy way to consolidate an entire story.
And to be honest there’s just something nice about NOT having to stare at another screen for once.
[Bill Davis] “When we got back we went back to using the physical thing, cuz why not? “
Cuz it’s more comfortable than two grown me sitting shoulder to shoulder starring at a 13″ laptop screen for an extended period of time? 😉
I’ve tried different outlining apps, various organization methods in my NLE, even a free, web-based app from Amazon that creates a virtual cork board with cards, but in a group setting I haven’t found anything as quick, inexpensive, easy to use and ergonomic as a board with cards. Maybe when we finally get those paper thin, roll-up touch screen monitors that can be hung like a poster the board & card days will be over.
-
Oh that’s just silly, Andrew. I can attach my ASUS USB second screen – tell X to display the event browser on it, and bingo – 3 or 4 stakeholders can collaborate just fine. Need more? A pico projector can put it on the wall for the whole room. And unlike cards tacked to a wall – it SAVES every arrangement in memory with instant undo. I’m all for tactile, but we moved from manual typewriters to word processors for a reason. Efficiency. I like dabbling in retro tech as much as the next guy – and typically carry a Moleskien reporter notebook into interviews in case the tech fails – but cards on the wall is just way too inefficient after years where an auto save history has saved my butt so many times. Something pinned cards just don’t feature.
Oh wait, Maybe someone can be assigned to snap cel phone photos of the cards tacked to the wall with every change?
Know someone who teaches video editing in elementary school, high school or college? Tell them to check out http://www.StartEditingNow.com – video editing curriculum complete with licensed practice content.
-
[Bill Davis] “Oh that’s just silly, Andrew. I can attach my ASUS USB second screen – tell X to display the event browser on it, and bingo – 3 or 4 stakeholders can collaborate just fine. Need more? A pico projector can put it on the wall for the whole room. And unlike cards tacked to a wall – it SAVES every arrangement in memory with instant undo. I’m all for tactile, but we moved from manual typewriters to word processors for a reason. Efficiency. I like dabbling in retro tech as much as the next guy – and typically carry a Moleskien reporter notebook into interviews in case the tech fails – but cards on the wall is just way too inefficient after years where an auto save history has saved my butt so many times. Something pinned cards just don’t feature.
Oh wait, Maybe someone can be assigned to snap cel phone photos of the cards tacked to the wall with every change?
“You clearly haven’t worked on large collaborative projects – you know it is possible that FCPX may not be the future for EVERY type of workflow scenario
-
Maybe there was a bit of method to that iMovie madness all along.
Steve Martin and Mark Spencer discuss iMovie for iOS as a “front end” to a workflow that ends up in FCP X in this link from day before yesterday.
Why do I think about 80% of the news reports we’ll be seeing in the next few years will be done this way? Oh yeah. Because an iPhone or iPad simple pre-edit lets the reporter get a teaser or promo for a breaking event uploaded SUPER FAST to the news providers website – and then the real segment editor can polish for broadcast. It’s Perfect for news coverage. Not to mention Twitter, Instagram and all the social media eyeball drivers.
Now even a laptop might be too much kit!
https://www.youtube.com/watch?v=7rAi6KGyhds
Know someone who teaches video editing in elementary school, high school or college? Tell them to check out http://www.StartEditingNow.com – video editing curriculum complete with licensed practice content.
Some contents or functionalities here are not available due to your cookie preferences!This happens because the functionality/content marked as “Google Youtube” uses cookies that you choosed to keep disabled. In order to view this content or use this functionality, please enable cookies: click here to open your cookie preferences.
-
[Bill Davis] “Oh wait, Maybe someone can be assigned to snap cel phone photos of the cards tacked to the wall with every change?”
Actually, that’s exactly what they do at IDEO. Cellphone photos of the 4’x8′ boards emailed to team members after a session. I’ve done many edit sessions from emailed board photos which I would print out and tape to my wall. Why print them out? Because it’s so much easier than scrolling a screen! You may laugh but your USB second screen will never match what’s possible for group collaboration with wall space as big as 24’x 8′ or more.
BTW, everyone there uses a laptop too, but collaborative content and process happens on Post-Its on the wall first. Sometimes the best tools are the simplest tools.
_______________________
David Lawrence
art~media~design~research
propaganda.com
publicmattersgroup.com
https://lnkd.in/Cfz92F
facebook.com/dlawrence
twitter.com/dhl
vimeo.com/dlawrence/albums -
Nope. And neither has 95% of the working editors on the planet. I thought everyone was quite aware of my crusade not to let the conversation here in “or not” focus exclusively on the needs of the top sliver of the industry. When a tool like Legacy or X or Premiere Pro works for a movie OR a YouTube video great. But when it developes ONLY by listening to the editors working as a part of 30 person teams – that kinda sucks too. What David Fincher needs may or may not be what the 10,000 editors working closest to his geographic location also need. I don’t want him not to have the tools he needs – but I’m pretty sure somebody will be right there to take care of him. Wait. I KNOW that’s true cuz Dennis just told us Adobe Corporate is all over it! So he and Mr. Murch are good to go! Now I can spare some time to think about who’s looking out for the young woman, editing for fun since she was 16, and just now at 25 assigned to edit a business video for her boss. She’s stoked to move to 4K and somebody’s got to have her back too. ; )
Know someone who teaches video editing in elementary school, high school or college? Tell them to check out http://www.StartEditingNow.com – video editing curriculum complete with licensed practice content.
-
No doubt some things benefit from many collaborative minds. So if that’s your space, embrace it!
But not always.
There’s an old saying that just popped to mind… “If it takes nine months for one woman to have a baby – how long will it take if you assign three?”
We expect most written work to arrive needing colaborative help and editing – but expect plays and poems to arrive with a singular voice.
Neither rules in my book.
FWIW.
Know someone who teaches video editing in elementary school, high school or college? Tell them to check out http://www.StartEditingNow.com – video editing curriculum complete with licensed practice content.
-
[Bill Davis] “ope. And neither has 95% of the working editors on the planet. I thought everyone was quite aware of my crusade not to let the conversation here in “or not” focus exclusively on the needs of the top sliver of the industry. When a tool like Legacy or X or Premiere Pro works for a movie OR a YouTube video great. But when it developes ONLY by listening to the editors working as a part of 30 person teams – that kinda sucks too. “
Adobe listening to the needs of teams hasn’t been to the detriment of Premiere Pro, it actually improves it for everyone – including the “95%” of Editors who don’t work in teams.
Reply to this Discussion! Login or Sign Up