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Apple drops ProApps from corporate definition
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surely they still shouldn’t have done it bill. I’m not even saying they wouldn’t have if steve was still there, but it’s noticeable they’re now making 16karat gold watches where the operating system craps out in 36 months. Chunks of the board now come from places like burberry. Apple after jobs seems to see in the mirror a luxury object brand. That is a lobotomy perception of Apple’s core. Someone needs to break that mirror.
FCPX ran the tour de france, its being adopted by the BBC for news editing, and the panel you were on had the editor for a hundred million dollar feature – and apple still just pulled professional application generation from their core statement.
The apple watch section of the website looks like gucci b*llshit.
also, for kicks, how likely are broad society to send their heartbeat to other members where the mode of transport is a median price 500 dollar watch (leaving out the gold watch) – what part of steve jobs or wosniak would be gladdened by that crass mercantile horror?
is that watch the macintosh for all of us? And how likely is pro apps newly off the mission statement likely to prosper in a company selling solid gold consumer wrist electronics?
lets do that again:
a company selling solid gold consumer wrist electronics?
can someone explain how apple aren’t gone to gucci hell inside two years flat under cook. they must feel so smart.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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[Aindreas Gallagher] “b*llshit”
You can say “bull” here on the cow. It’s OK.
[Aindreas Gallagher] “16karat gold watches”
I, personally, think this has everything to do with Mr Ive. Keynote Cook was wearing the sport watch on his wrist, not the bling.
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[Oliver Peters] “Apple decided to get out of that type of enterprise business”
I recall those events. But the one I selected above is what I called the internal gossip. What was said and calculated during the “Apple decided” phase?
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[Andrew Kimery] “anything involving more than one person need access to the footage “
And apparently the very difficult problem is when we add “at the same time” to your sentence.
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[Richard Herd] “And apparently the very difficult problem is when we add “at the same time” to your sentence.
“I’m blaming the poor grammar and truncated thought on trying to get in one last post before rushing out the door.
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They’re the number one Global Brand. They’re notoriously media and message savvy. It’s pretty dang unlikely that that wording was changed on a whim or for lack of space.
I own a macbook air, macbook pro, imac, 3 ipads, 2 iphones, FCPX, Motion, and Compressor. So, I’m sold on what they’re selling. But to think that this corporate statement wasn’t painstakingly and meticulously crafted is silly. It’s not there for some reason. What that is I don’t have any idea. Well worth the discussion.
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[Richard Herd] “But the one I selected above is what I called the internal gossip.”
Who knows?
– Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com -
[Paul Neumann] “They’re notoriously media and message savvy. It’s pretty dang unlikely that that wording was changed on a whim or for lack of space. “
Yet they still managed to botch the launch of FCP X from the standpoint of marketing.
– Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com -
[Bill Davis] ” I thought that traditional NLEs required both beginning AND end of file markers to be in place before they’d consider a clip to be importable. Am I mistaken?”
Fcp7 could do it with third party add ons. A growing file is streaming media. You don’t need the end of the file before you can play it.
X has had the capacity for growing files since 10.0.3.
My guess, and this a big hunch, is that we will soon see this capability with MXF files inside of X. It’s crucial to live/broadcast workflows, and with the beeb’s recent “announcements”, and mxf4mac suddenly taken offline, as well as the VizRT/Namblet announcements, EVS saying that they are getting behind AVFoundation (via fcpx support) the era of the QuickTime kit will be reserved for our dead homie legacies sitting on archival storage.
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[Jeremy Garchow] “I, personally, think this has everything to do with Mr Ive.”
that crass distortion of apple has absolutely nothing to do with Jonathan Ive. He’s a socially averse Dieter Rahms and he’s having a bad enough time already. They just forced him to sound like himself on purpose narrating the story of a stupid gold watch. where the gold is twice as strong as gold.
Jonathan Ive will not be in the company inside 16 months. he will not stay to sustain the new gucci gold watch apple web page.
I would bet literally anyone all of the available money on this.the second jobs died all cooks inclinations lead him to luxury products with a luxury board and they started smelting solid gold watches, he also created the most naff moment in rock history and singularly destroyed U2 as a musical force. to the point where apple is now laying out instructions to remove unwanted U2 albums for customers.
apple, as were, explicitly died the second they made a gold watch to share rich people’s heartbeats and their sushi invitations.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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