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Apple drops ProApps from corporate definition
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[Aindreas Gallagher] “apple … died the second they made a gold watch.”
Aindreas,
Someone has to make retirement gifts.
Franz.
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[Franz Bieberkopf] “Someone has to make retirement gifts.”
Aindreas’ gold watch will look great with his Beats headphones 😉
– Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com -
[Aindreas Gallagher] “that crass distortion of apple has absolutely nothing to do with Jonathan Ive. He’s a socially averse Dieter Rahms and he’s having a bad enough time already. They just forced him to sound like himself on purpose narrating the story of a stupid gold watch. where the gold is twice as strong as gold. “
Mmmhmm.
Classic Aindreas.
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[Andrew Kimery] “IMO if anything big is missing from Apple’s post ecosystem right now it’s a multiuser environment to compete with the offerings from Avid and Adobe.”
Do they really need to? There is so much more visual content out there to deal with. Why try to fight for the long-form broadcast and film niche? X is plenty good for short-form broadcast and pretty much everything else. Maybe they will just let Adobe and Avid fight it out for that niche? Granted the niche is high profile, but still a niche. Just musing here…
Scott Witthaus
Senior Editor/Post Production Supervisor
1708 Inc./Editorial
Professor, VCU Brandcenter -
Even if you come to the conclusion that it’s omission was not accidental. There remains the more significant question of why it was removed. No one knows what that is. It could simply be, it was too long so we had to cut out something. My guess is the reason portends nothing about FCP X or any other ProApp.
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“Why try to fight for the long-form broadcast and film niche? X is plenty good for short-form broadcast and pretty much everything else”
I personally think the multiuser collaboration is overstated. This is used to a maximum level in the reality TV world. When you take about dramas and feature films, it’s generally one editor and one to three assistants. The latter are handling collateral aspects of the edit (I/o, logging, exports, temp sound effects, reports, etc.). It’s less a situation of multiple editors working on the same timeline. As such X is perfectly functional right now in just about any SAN environment. There are several high-end features that have already proven that.
Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com -
[Marcus Moore] “Even if you discount maintenance updates (which in many ways are as important than new features), FCP X has been updated much more frequently than in the Legacy days.”
I always thought that comparison was to the other competing apps, not to Legacy.
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[Andrew Kimery] “This week they dropped the words ‘professional applications’ from their definition:””
As I pointed out, they kept iMovie in the blurb. And honestly, after spending the last week or so working in FCP 7 and/or Pr CC, I think I’d rather work in iMovie. :-/
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~ My FCPX Babbling blog ~
~”It is a poor craftsman who blames his tools.”~
~”The function you just attempted is not yet implemented”~ -
I haven’t found the quote yet, I don’t even remember exactly where it came from; but my recollection was they were positioning the appStore as allowing for more frequent updates, not specifically in relation to anyone else- the inference to me was they they were only comparing it to Final Cut’s history.
But in 2011 the new model WAS faster than competing products… Apple was updating every 3-5 months for the first year and a half.
Before Creative Cloud, Adobe horded features for a “once a year” paid update at NAB. It’s only since the subscription service that they’ve moved to a more frequent model.
And AVID is typically only updated once a year, right?
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“And AVID is typically only updated once a year, right?”
Actually no. They are currently on about the same schedule as Adobe.
Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com
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