Lucas,
I should clarify that I do not believe that FCPX is suddenly an asset management solution. Final Cut Pro X has added the iLife Event Library philosophy to the core of it’s media management, and while I’m not a fan of this for shared workspace shops and Enterprises where it should be living on a SAN rather than managed locally, it has robust keywording and sorting capability, and adds some neat image processing, such as breaking down shots through the “find people” analysis tool. Too bad this is marred by the puzzling form this release has taken, and I feel Apple is taking deserved criticism.
The fact that Rolf and the folks at Squarebox are monitoring this, and talking to Apple is encouraging. I would love to see, as Final Cut Pro X matures (frankly to what it should have been out of the door) with methods to plug in and exchange information with the true MAMs like CatDV is something I look forward to.
I’m not worried in the near term, because we have our CatDV investment, we have our stable Avid and FCP7 NLE’s that work well for us, and we’ll be ready when all the next gen tools are ready as well.
Matthew Penn
Post Production Supervisor
Citi