Joseph W. bourke
Forum Replies Created
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From my view, New Baskerville Italic is pretty close to the money. Since the font is blurred in your example, I can’t see the fine points, but I sure don’t think the client would notice the difference, unless they have a designer on staff.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Ivan –
Also don’t forget that it’s not all about creativity. For 14 years I was Art Director at a television station. I was the “Graphics Police”. I had to make sure that every piece we created (opens, bumps, promos, design elements, etc.) followed the style guide which I had developed for our station.
If the client you’re working for doesn’t have a style guide, go to their website, get as much of their print material as possible, get their logo, PMS colors, fonts, and whatever other materials as you can, and develope your concept, at least partially, based on the client’s look, feel, and maybe even industry. Look at what the client’s competition is doing.
All of these will help you develope your ideas, as well as keep you within the guidelines to make the final project “belong to the client”. I fought with myself every time I departed from our “look”, and sometimes I did, but for specific reasons. You don’t have to stifle your creativity, you just have to channel it.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Brent –
You are so right about it being no big deal. Every NLE has its’ feature set, and every editor has his/her favorite features and shortcuts. Outside of that, there’s really only one way you can build a time-based NLE. They pretty much are all the same. I’ve used AVID, Edit*, various CMX and GVG hybrid systems, Premiere Pro, and for the life of me, I can’t see why any editor can’t jump on one and be up to speed in a couple of hours.
AVID is the only one that gave me fits, because they designed it so you had to have training, and there’s that “I’m an F-16 pilot” appeal, because nothing on the AVIDs, other than the timeline, is intuitive. They designed it that way, I think, so that you’d have to buy their expensive training. Once you’re under the hood, it’s just like any other NLE…just harder to grasp initially.
I love Premiere Pro CS5 (and previous incarnations) – it’s easy to use, there’s tons of support from Adobe, plus learning tools on Adobe TV, and, get this…they actually listen to their users! I can’t say that for AVID – the AVID salespeople (at my last job at a broadcast facility) told our engineers anything they wanted to hear, and then when it came time to make it work, everything always cost an extra 10, 15, or 20 thousand dollars. The AVID support was expensive, and the first words out of supports mouth were always that it was the operating system’s fault, or the third party hardware’s fault. They passed the buck like champs.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Ben –
In PPro CS5 and CS5.5 you can load FCP shortcut keys, to get you up and running quickly. Here’s a link to the Adobe help file:
https://help.adobe.com/en_US/premierepro/cs/using/WS1c9bc5c2e465a58a91cf0b1038518aef7-7c2ea.html
It’s mentioned under Customize or Load Keyboard Shortcuts. I believe it’s just a setup file which you can load as is, or customize if need be.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
For those of you about to jump, I salute you. Here’s a very good link to Adobe TV that will give you a fast start:
https://tv.adobe.com/show/switching-to-adobe-premiere-pro-cs5
And here’s a link to the Adobe shortcut set to make Premiere work with FCP shortcuts:
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
I’d also like to extend a welcome to FCP users who are jumping ship to Adobe. I’ve been a Photoshop user since version 3.0, and a Premiere user since CS3. I know what it’s like to be disenfranchised by a software company. Our broadcast facility put its’ money on the Discreet Logic Edit* horse, and, while it was a fine ride for a while (an it paid for itself many times over), the EOL statement was a kick in the guts. For more on that tale, check out my blog at https://www.bourkemedia.com.
You will find that Adobe listens to its’ users, and, while not every product hits it out of the park every time, Adobe does its’ best to do what’s right, and make money at the same time.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Please let me weigh in here for a minute – After Effects CS5 comes with a plugin called Color Finesse. It’s a full-featured color grading solution which some say rivals Apple’s Color. Check out this overview on the Cow:
While I’ve never used Color, I have used Color Finesse, and I find it up to the job on any color correction I’ve needed to do. Good luck with your decisions, and one thing I do know is that Adobe listens to its’ users.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
I just put the CS5 Master Collection on a Lenovo Thinkpad W510. It has an NVidia card (Quadro FX 880m – their fastest available notebook card), 16GB of RAM, and an i7 processor. I picked it up on E*** very lightly used, and was able to purchase an extended warranty from Lenovo (its’ original warranty had not lapsed). So far, this thing runs circles around my desktop graphics/editing machine, which is also a quad core, albeit older. It has USB 3.0 connections, DisplayPort, Firewire, HDMI, Bluetooth, and with its’ dock (or without, actually), I can hook up to a wireless mouse and keyboard and pump it into my desktop monitor for office productions. And it’s built like a tank! It even has splash channels in the keyboard tray which will channel that spilled cup of coffee out the bottom (no…I don’t plan to test that) I love it so far!
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Why not hedge your bet and shoot it both ways? Once you’re set up and lit, just shoot a no fog version, maybe a light fog version, and a heavy fog version?
Of course, if this shoot is comprised of multiple smaller setups, you may not have that luxury, but I’d certainly push for it. I shouldn’t double the shoot time, and you’ll sleep easier.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com -
Yup –
The only thing you’ll see of a jet fighter flying over at 100 feet is your hair blowing in the wind.
Joe Bourke
Owner/Creative Director
Bourke Media
http://www.bourkemedia.com