I’m starting to love it, which is hard to believe. I love it’s integration with Aperture – suddenly I have all our home movies and iPhone videos accessible to create those family moments that have required a colossal pain in the butt to edit up till now. I love it’s integration with iTunes – now I can confidently organize our music libraries in iTunes for SFX roles and fun stuff like that, right in the editor.
What got me on board was the frame accurate playback of FCPX in the latest version with AJA and Blackmagic. Then we tested the BMG Media Express for digitize, and dang it it wasn’t easier and better than working in FCP7. Now we have even less reasons to use FCP7.
I think some of the other things that have really brought me on board was the re-use of metadata for future projects. We sometimes make a dozen promos based off a handful of episodes of shows – so we’re constantly re-doing clip reels. Add in Motions ‘build your own effects’ options and we’re sold.
Now for the hard part – finding good editors that can work on FCPX. It’s going to be a while before we can be experts at it, but we’re making the switch now. CS6 didn’t do it for us (LOVE so many of it’s updates though!) – but we’re starting to think FCPX can.