Jim Giberti
Forum Replies Created
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[Bill Davis] “I’m curious then. If their tech was so “breakthrough” why couldn’t they partner with a stronger company to fight back? Seems to me that if your product has that much potential to revolutionize an industry, you’d have suitors lined up around the block for the mere chance to ride along on your coat tails?”
I’m curious too. Why do you always have to be the biggest dick in the room?
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[David Lawrence] “The fact is if you’re a small company starting out in the garage, your innovative product can be crushed before it even hits the market if another company wants to go after it. All they have to do is hold a patent. They don’t even need to make a competing product. “
Amen brother David.
One of our clients that we did a rebranding for a couple of years ago is one of the most innovative LED companies in the world. They’re a small company, with very big ideas and a breakthrough product that won both Popular science and the lighting industry’s product of the year award recently.
Problem is they’re so broke from fighting an ongoing patent battle with a big lighting company that a product that might literally revolutionize industrial and corporate lighting wallows as cheap chinese competition continues unfettered.
This went on for years and we couldn’t market the product because all of their resources were depleted and tied up in an absurd patent suit with a company that neither made nor could make the product themselves, but they had a patent so sweeping that it literally killed the actual innovation.
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[Andreas Kiel] “So what would happen (if I’m not under NDA) if I post something like: “World wide known company XXX says that after a year of testing FCPX does not match their needs””
Those types of posts have been very common on this board Andreas, from Mark R. to Walter B. It’s because there’s been such a dearth of posts about FCPX being used by professional facilities that this post stirred up one of the more active threads in a long time.
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[Christian Schumacher] “Sure, but I don’t see this “controversy” as entertaining when is born from carreer angst and industry worries.
“For some it is (angst ridden) for others it isn’t. The attraction is from the dynamic between the two,
I’m just putting the posted data into the Cause+FX machine and reading out the results.
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[Bret Williams] “While FCP X’s color board is no Color, it’s so far ahead of FCP 7’s color tools.”
OK Bret, you started it so let’s go.
Yes it is.[Bret Williams] “Seems like so much of what they’re doing is to save space. Except the timeline! I need the timeline on it’s on monitor. Not the event or viewer! “
Yes they really, really do. It’s the timeline that needs both the vertical space of a second monitor Please.
[Bret Williams] “Considering Color is eol’d, any point that you can’t roundtrip to color somewhat moot. But you can roundtrip in much better fashion to Resolve. And it’s free (for 1080p lite version). “
Yes. I hated round tripping in Color it was kludgy and…well, kludgy. Magic Bullet and the Color Board are also a great way to finish and it works within the program.
[Bret Williams] “That said, I’m liking audio mixing in X so much better than legacy.”
Yes. Because it’s more powerful because it’s Logic. The addition of an actual mixer combined with the current potential would make exporting to PT or DP unnecessary if you know how mix and sweeten audio.
It’s really tiring agreeing with you Bret.
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[Herb Sevush] “As someone once said of a project I worked on “they’re trying to make chicken salad out of chicken sh*t.”
“Yes, and thank you for the finer point to mine.
That’s a perfect way of describing talented editors forced to make virtual idiots saying phony idiotic things, look entertaining.
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[Bret Williams] “I’ve pretty much written much of what’s in your blog 5 times and not hit the post button. In fact, I’ve written too many posts that I’ve never posted. I write alot to just to figure what I’m thinking. Then never post, email, or publish (ha!).”
The sign of a thoughtful man. I also work through creative things by talking aloud a lot too.
My wife would probably like you better.[Bret Williams] “Someday I’ll actually write out a decent rant on how where X is going is great, and how where it is is good, and how connected clips and seondary storylines suck and are a necessary construct to make magnetism work, which is an unnecessary fix to a problem that doesn’t exist in the first place.”
I wish you would Bret, we’d have a lot in common to share.
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[Herb Sevush] “Aindreas, you are a peach.
“A plum even.
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[Christian Schumacher] “I reckon the techniques forum is a lot newer than this one, but I still count that as an anecdotal evidence that FCPX is not only in its infancy, but pretty much raising uncertainty regarding its future.
“Interesting. I draw a direct relationship to people enjoying controversy more than technical talk.
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[Herb Sevush] “None to shoot, but from what I’ve hear (i don’t do it myself) actually quite a lot to edit.
“I’m talking the quality not the quantity of footage. It was the question “who would want to watch it” that I was refering too.