[David Mathis]

Have yet to see the Apple watch but very interested, not to mention, even a bit curious. This is big news and I sense big sales from this. Apple innovates and goes in a bold, new direction but in a very good way.

My comment about a gold plated Mac Pro was a tongue and cheek response, sprinkled with a bit of humor. 🙂

Now if I only had the champagne budget to buy that watch . . .

[David Mathis]

ROFL Tim that post made my day. Just wondering if Neiman Marcus will start selling a gold plated Mac Pro cover in diamonds and other precious jewels with a complimentary $5,000 gold watch. 🙂

[David Mathis]

Dennis,

As a hobby and sometimes freelance work, CC is just not a viable option for me because of the current subscription model. Short term I think I would be fine but over the long term I simply feel that it will be too expensive.

I know that Adobe is doing their best to serve the entire market place but feel that the current model is meant for studios and mid to large size businesses, some small business but as an individual user I feel the cost is a bit much. That is what I mean by a certain segment, at least from my point of view. I hope that I am not being viewed as defensive and hope no offense is taken. Perhaps audience would have been a better word of choice.

I really do appreciate you giving us updates and doing what you can to find solutions for everyone. I also appreciate what Todd and Kevin are doing as well. You guys are really great and continue to be very helpful.

I would consider subscribing if there was some type of buyout option after a set time. At present I respectfully disagree with the current model. I hope my response brings some clarity and will be more than willing to discuss this further, if you like.

Sincerely,

David Mathis

[David Mathis]

[Andrew Kimery] ”
The common refrain from the “I hate Adobe” crowd isn’t the price but the fact that there’s no perpetual license option and Avid gives you a choice between buying a perpetual license or signing up for the subscription plan. Putting Adobe and Avid in the same bucket is inaccurate, IMO, as they have different offerings.”

Something that else might play a role in is could be that Adobe wants to serve a segment of the market. I am no saying this is bad or good, just a direction that chose to go in. I respectfully dislike the current offering but that is the way the ball bounces. There are plenty of options out there.

I agree with Andrew, it is more an apples and oranges type of comparison.

[David Mathis]

[Andrew Kimery] ”
[Scott Witthaus] “The 2014 numbers will be more interesting as there will be a surge in revenue based on the new subscription model that Avid is forcing it’s loyal users.”

Avid offers a perpetual license option and a subscription option.”

I think the approach Avid is taking is a much more fair approach. Of course if you decided to opt out then start again, you have start from scratch again which could prove to be more expensive. With any subscription model, having a good strategy is of key importance just like it is with the stock market.

Slightly OT:

Assuming that BMD really steps up to the plate with Resolve as an NLE and there is tight integration between Resolve and Fusion, wondering what effect that will have on Adobe and Avid, looking at both short and long term.

camera operator | editor | production assistant

Remember kids, tracks are you friends when you charge by the hour. Track Tetris, game on!

[David Mathis]

I am beginning to have mixed feelings about Eyeon Fusion being acquired by Blackmagic Design. Granted this will most likely mean a significant drop in price (unsure of subscription model at this point), giving many more access to a very well rounded node based compositor. On the other hand this could disrupt the pro market.

Not too long ago Apple added Color, formerly Final Touch, to the Final Cut Studio Suite lineup. Shortly thereafter, Resolve comes along. Not to mention the Lite version which is free. Then we have tools such as Nucoda, Baselight and Scratch which are significantly more expensive.

Perhaps this could be on reason some companies are going subscription only? Hard to say, especially since I have concerns about the subscription only model.

Very interesting times ahead.

[David Mathis]

[Charlie Austin] “Thoughts? FWIW, I don’t think this portends the end of Pro Apps or OS X or computers at all. I’m sure someone here will disagree though. :-)”

I would be interesting if they have an iMovie for their new fancy watch and call it something like iWatchMovie. A bit corny I know.

Now with the watch no need to answer the shoe phone anymore.

https://www.youtube.com/watch?v=pArBEnKcoMw

It really is amazing how technology has progressed in the last 50 years.

camera operator | editor | production assistant

Remember kids, tracks are you friends when you charge by the hour. Track Tetris, game on!

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[David Mathis]

Does the update require updating or consolidate libraries from the previous version?

[David Mathis]

I find waveforms and vectorscopes more appealing than the standard ink blot test. 🙂

[David Mathis]

I have not yet tried the beta version of the new OS X but my guess that update is probably for Yosemite, going to do the usual update check and see what is available.

I think that 10.1.4 on the FCP X side of things will include some features, then again it could be the usual maintenance update. I am not a betting man, never had luck with slot machines.

camera operator | editor | production assistant

Remember kids, tracks are you friends when you charge by the hour. Track Tetris, game on!