David Cherniack
Forum Replies Created
-
[Steve Connor] “How so”
[Steve Connor] “David, it really is just a piece of software you know”
Because, as evidenced by the discussion hereabouts, it’s not “just a piece of software.”
David
AllinOneFilms.com -
[Steve Connor] “David, it really is just a piece of software you know”
You make my point by thinking precisely that. 🙂
David
AllinOneFilms.com -
I’ve let that question sit for a few days.
I’m here for two reasons.
It’s a good place to keep abreast of NLE development, skewed but decently so.
But it’s a GREAT place to directly experience ideological thinking in an arena that impacts my daily professional life.
Ideological thinking is a pet subject of mine. It was the disease of the 20th century, especially in the political arena – from Communism and Nazism at the extreme to middle of the road conservatism and radical liberalism, though true liberalism in theory seeks avoid ideology, but fails in practice with the frailty of the human mind. Now, it’s invading our relationship with technology, from extreme brand-ego identification to a related phenomenon, an NLE called, quite absurdly, FCPX, though in reality it’s more appropriately iMovie Pro 0.9.
What is ideological thinking? To paraphrase slightly from a good essay on the subject:
“Ideological thinking does not begin with the real in order to understand the natures of things, but begins in the mind, that is, with a theoretical system through which the real is interpreted. It begins with an already constituted “scheme”, a ready-made epistemological super-structurer to make sense out of the real, a structure through which certain data will be interpreted as significant, while other data will be ignored or seen as wrong.”
There is a strain of this here, running through most of the repetitive support for FCPX as a potential high end NLE. This is not to knock the software or even the ideas behind it. But those ideas are clearly a mixed message: lower end present functionality with higher end underpinnings whose future developmental directions are ambiguous. Ambiguous enough that it hardly seems reasonable to believe one knows what they are or how quickly they’ll come to fruition when all the evidence so far shouts “Who the bleep knows!”
Some last (related) thoughts on the extent of the ideological thinking going on here:
If any other company than Apple had released this software last June 21, would anyone still be talking about it? Would the software have lasted in the marketplace more than a few weeks or months? If any other company had cut its entire high end user base off at the knees would it still be left standing, let alone raking in cash? Let alone seeing its users debating its good future intentions?
The evidence is telling, my friends. The disease of the last century has just shifted to a new body.
David
AllinOneFilms.com -
[Craig Seeman] “If it’s “enough” for you, you’ve certainly limited discussions to yourself or only those who somehow know your unspoken definition, to the exclusion of others who are “high end” users.”
No, not to most high end users, I suspect, but you’ve obviously excluded yourself. So really there’s no more point to belabour, is there.
David
AllinOneFilms.com -
[David Cherniack] “It can include everything from features to YouTube, depending on the complexity, creativity, and production values”
That’s enough for me, and I suspect, most high end users. If you wish to try and define it more specifically, please don’t let me stand in your way. While you’re doing that consider that my aunt Mary makes money selling knitting videos that she shoots on a phone and edits with Movie Maker. Is she professional. You bet.
David
AllinOneFilms.com -
[Craig Seeman] “What’s high end? Heavy FX? That needs a definition as well.”
High end is high end. If you wish to define it I suggest that the definition will only be suitable to you…which is precisely why it’s intentionally vague.
David
AllinOneFilms.com -
[Craig Seeman] “One could argue corporate may be major league as well.”
You could but I doubt many would agree with such a blanket ststement.
I always use the term “high end” instead of “professional”. It can include everything from features to YouTube, depending on the complexity, creativity, and production values. It’s sufficiently vague, unlike “major league” which is pretty definite, in baseball anyway.
David
AllinOneFilms.com -
[Craig Seeman] “ou don’t have sole control over what professional means. It’s being used.”
Craig, I’m not trying to define professional, but you’re trying to define what’s major league.
David
AllinOneFilms.com -
Lump all professional use together? Horse Patties. That’s not what you meant by using the word ‘majors’. Split hairs if you must. Split infinitives, ok by me. Split your analogy up after the fact? Who do you think you’re fooling 🙂
David
AllinOneFilms.com -
Hey Craig,
You used the baseball analogy, not me. Double A ball is also professional but it’s a long jump to the majors.
As has been stated here many times, beware analogies. They’re for poets and ponces.
David
AllinOneFilms.com