[Mick Haensler] “Charging for rendering is like a traditional artist charging for the paint to dry “
Nope, not the same thing. An artist can go on to the next canvas. Drying paint doesn’t tie up any additional resources. Of course if you’ve got 50 paintings drying as opposed to one you’re tying up space in your artist’s loft.
If my computer is rendering it’s doing one job and not doing another. As someone who does a fair bit of compression, rendering is a major part of the job. If someone is paying for a high quality H264 or On2VP6 encode that’s going to take longer than a standard mp4 or spark compression.
I don’t itemize render time but it’s certainly part of the job.
Of course if you have a big facility and a render farm your render is going to be very fast and each given render may not tie up the farm for long. That model allows you a much higher level of productivity and that’s where additional income is generated to cover the cost of that render farm.
A small shop may not be able to use that business model though. My business is to make sure my business is profitable otherwise I can’t be the professional artist.