Bill Davis
Forum Replies Created
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Well, what I’m NOT doing is taking away their ability to continue working on THEIR OWN VIDEOS if they don’t renew their subscriptions.
Seems to me as if that’s a pretty HUGE difference in the different subscription models right there.
; )
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
It’s just semantics, I suppose.
I could have left all the lessons we’d completed prior to the change “as is” and just used the new look going forward – sorta like a software program that only builds a little new code on top of all the legacy code that already exists and sells that as something new. I just felt that would be less valuable to subscribers who would want to come to learn about the program as it looks and functions in the present day.
Again, to my mind it’s subscriptions ala Lynda.com – where the ease of entry AND exit keeps me motivated to try to get my subscriptions by focusing on end user value – rather than locking subscribers into my system by more or less holding their creative IP hostage.
Same philosophy I’ve always held.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Walter Soyka] “Apple and BMD give out free software or updates. They can afford it, because their customers are on a de facto hardware subscription. “
Funny you should mention that.
We’d barely started marketing XinTwo when we started getting hints that X might change significantly. So I had to put it on hold until we knew if ALL the lessons would be essentially obsolete before release. When I saw the new interface in 10.3, I realized that the best way to serve our potential customers would be to re-capture everything with the new interface.
So, yes. A free update of EVERYTHING is EXACTLY what I’ve spent the last few months working on.
I took the hit and revised my product, hopefully for the benefit of my customers, without any compensation for the effort in making the change.
And so it goes.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Walter Soyka] “That strikes me as an incredibly dark view. Why on earth would anyone buy an add-on if they didn’t find real value or tangible benefit in it?”
Overtime a application developer adds features to their program they increase the value. Often, those are DETATCHED from the need to increment revenue. Apple just spent huge amounts of time and money plumbing in MASSIVE improvements in FCP X 10.3 – yet that was almost completely DECOUPLED from revenue concerns – at least for existing users.
Why DARK?
It’s right up front. Adobe prizes incremental add-on sales inside their apps. What’s wrong with that?
It’ isn’t “dark” to note that that the links and hooks that Premiere is coming up with are (at least in some cases) are tied to revenue production.
Adobe Stock does it extremely openly and obviously.
In X the similar system works very differently. I can get “in app” pitches for new products via Motion VFX or FX Factory- but ONLY after my own opt-in – not plumbed into the Application by the manufacturer. Once again, it’s Apple leaving third party commerce to the third parties, rather than trying to plumb it directly into the program.
It’s seems like a VERY different approach to me.
Thats all.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Simon Ubsdell] “I’m just not sure that’s true at all.
In common with many editors I know, at the time of FCP X’s original launch, I was very much under the impression that Premiere was a toy that was simply not worth my time in investigating. “
Maybe I’m super sensitive to this because I had so much vitriol thrown at me in the early days of THIS forum for even TRYING to defend the concepts behind X.
And yes, Premiere was disrespected at the time as well.
But it’s also pretty hard to dismiss the fact that large swaths of people moved to Premiere Pro looking for FCP 8 than did looking for ANYTHING uniquely Premiere-like.
After all, even with Premiere/After Effects linkage – WAY more people adopted FCP 7 than Premiere Pro at the time. So it’s hard to argue that even THAT was a singular enough feature to have caused them to look for Premiere to replace Legacy.
FWIW.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Walter Soyka] “Why on earth would someone want a web browser in their NLE? SNIP you can be a web developer, like Frame.io or Vimeo, focus on your main development efforts, and just learn a couple of relatively easy hooks into the host app (like Premiere).
This is a very, very natural way to integrate a web-based service into a desktop-based product.”
The skeptic in me immediately thinks….
Goal 1: Make it infinitely easier for the Company and it’s partners to SELL add-ons to a locked-in installed base!
Is it a “feature” if it’s primary purpose is less to empower the user with new capabilities, but rather to reduce friction between developers and the customers wallet?
Nothing wrong with commerce. I’m all for it!
But theres no need to cloak it in the mantle of “user benefits.”
In-app purchases – in any form – are incremental revenue drivers – NOT “customer benefits.”
That’s all.
; )
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Scott Witthaus] “It might be, but at the end of the day, no matter how I customize Premiere, FXPX (for me) is the superior creative editorial tool (see Jeff’s post below) It just is (for me). So I can try to make Premiere look like X, but it still is the inferior creative tool when compared to FCPX (and before anyone flames this comment, I mean for me, my workflow and my clients. Not trying to impress this opinion on anyone else). Simply my choice.”
Theres another HUGE factor in play here.
To the best of my knowledge, there was never a MASSIVE mis-impression that Adobe Premiere Pro was a TERRIBLE NLE and that Adobe had “ruined” editing by creating it.
Without being objectively BETTER than it’s competition – I’d argue that X would have had ABSOLUTELY no chance of regaining it’s market share after it’s woefully misunderstood early days.
The runner that starts even may be just having a better day if they win.
The one forced to start BEHIND the line – has to run smoother and faster just to catch up.
If there is any type of utility parity now – that becomes prima facia evidence that X has objectively gone much farther, much faster.
FWIW.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
Pretty simple DYI thing.
If you want something that looks really professional, Markertek has plastic pre-screened ON AIR covers starting around $70.
Or just buy a large “project box” that has a translucent panel. Then just get stick on letters.
As to lighting it up, there are a zillion cheap battery powered LED source you could tape inside.
Wire a switch and you’re good to go.
My 2 cents.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
[Simon Ubsdell] “If you are right-handed, and surely all keyboard shortcuts are designed (rightly or wrongly) with right-handed people in mind, the worst possible thing you can do for a shortcut that is so fundamental to the editing process is to have to either take your hand off the mouse in order to use the right hand side of the keyboard (which all of these require), or shift your hand from its natural position on the left and reposition it on the right to perform this action. “
First world problems candidate?
That said, I retired all mouse use years ago.
When I use a desktop level machine, I use a Magic Trackpad which I position below center of the keyboard to mimic my Laptop experience.
Voila – Mouse completely unnecessary and my fingers hardly leave the home row during editing.
Problem long since solved.
FWIW.
Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery. -
I can leverage my iPad as a keyword engine feeding FCP X via Lumberjack already.
Nothing wrong with extending the X ecosystem out to allow more types of metadata management in more satellite touchpoints at all.Not always needing to fire up a full blown desktop NLE to get to work is liberating.
If I can sit on an Airplane in the future and keyword on an IPad – or have a team member send an approval clip to my watch for a thumbs up or thumbs down – I say bring it on.Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery.