Forum Replies Created
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my MBP is from 2011. I just need something faster with more than just 1 ThB port.
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[Steve Connor] “I’ve got a feeling it’s more than MacBooks, as Jeremy pointed out, using “hello” is a big thing in Apple lore and they surely wouldn’t use it just for updated laptops?”
Maybe, but the MBP hasn’t been updated since 2012 so it certainly would be a “hello again” in that case. Hopefully a new X update and maybe a preview of the new nMP that people are hoping will come out next year?
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My drive by 2 cents.
The market is largely changing via expansion, not replacement. As much talk as their is about disruption via social videos, people in their mom’s basement shooting with iPhones and cutting on iPads, etc., you can’t ignore monetization (it’s the entertainment *business* right?) and monetization is not happening with those types of videos. YouTube, for all it’s traffic (well, actually in part because of all it’s traffic) is a money pit for Google from what I’ve read.
Amazon, Hulu, Netflix, YouTube, Verizon, Yahoo, etc., are all fighting for ‘premiere’, original content because that’s where the money is. You can sell premiere content to advertisers. You can sell subscriptions to premiere content to viewers. Netflix alone is spending billions on new, original content (their goal for 2016 was an additional 600hrs of new, original content). A friend of mine worked on The Runner for Verizon’s Go90 (channel?) and they did a number of same day edits every day on the 30 day run of the show (IIRC what happened in the morning was cut together and streamed that night). When I talk to my friends that have worked on shows for Amazon, Hulu, Verizon, etc., they say it’s basically the same as when they worked on shows for the CW or NBC. My experience in new media has been similar (I’ve been cutting in new media a lot since 2005 or 2006).
Once the project passes a certain scale and has a hard deadline because it has to go to air/stream, then the logistics of executing a show for YouTube start to look a lot like the logistics of executing a show for CBS or AMC.
Sure, if your main business was making basic “DIY” home repair videos then you are probably toast because those are a dime a dozen on YouTube. If your business was a specialized hardware vender (or integrator) you are probably toast as well (unless you can move up market) because off-the-shelf solutions keep getting better and cheaper. I don’t think this is any different than any other ‘revolution’ in our industry where the lower the fruit hangs the more likely it is to disappear.
So what does this have to do with NLEs? Horses for courses matters today, it mattered 10 years ago and it will still matter 10 years from now.
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Seems like a rehash of what people have been talking about for years. Things like an iOS version of X that would communicate with the desktop version (oddly enough, Adobe is already doing this pretty well with Premiere Clip and PPro), Apple aiming for the ‘fat middle’ of the market, etc.,.
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[David Roth Weiss] “No problem, but I do think a discussion of negative space is entirely more interesting. ?”
Agreed. I just wanted to make sure we were all talking about the same thing.
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[David Roth Weiss] “You and Tony are evidently referring to some other thread with which you guys are familiar… Michael and I are responding to the original post in this thread, as neither of us is gifted enough to know that we’re actually expected to respond to something completely different than the post we actually read. :)”
Sorry for the lack of clarity.
Tony, Simon and I were having this discussions in the “FCP Explained” thread (https://forums.creativecow.net/readpost/335/91440) and Simon spun it off into this thread.
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[Tony West] “Just seems like there may be two different topics mixed in here as one.
“I agree.
I think the original discussion centered around Lift vs Extract (aka delete and ripple delete) and which is the more ‘natural’ default setting. This discussion thread seems to be mixing that with using black as a pacing and/or stylistic device.
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Andrew Kimery
October 24, 2016 at 7:00 pm in reply to: Hardware Is Sexy, But It’s Software That MattersApple has always been a hardware company (which is a big reason why the clones almost killed them). They provide Bootcamp so you can run Windows on your Mac. They provide iTunes for Windows so Windows users can have desktop/laptop support for their iDevices. Try to sell non-Apple computers that run OS X though and you will get sued into oblivion.
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[Tony West] “Sorry Andrew, I have been out of town : )”
And you don’t check the COW on your phone before you go to bed every night? For Shame. ?
[Tony West] “No need for a place holder at this point. They like everything about the video but that one shot.”
And that makes since it’s something getting removed and not replaced.
With regards to keystrokes, I’ve rolled my own for so long that besides some obvious things (like J,K,L) I’m not too sure what’s default for the NLE and what’s default in my head.