Aindreas Gallagher
Forum Replies Created
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[Oliver Peters] “That tended to affect internal corporate, more than anything else.”
dunno Oliver. the current UK broadcast disney promo endboard template is a truly excellent motion file. simon ubsdell would be proud.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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yeah – but craig slattery really has put it into effect – for the bit I was there the engineers at worldwide really actually did refer to him.
As long as they’re not relying on freelancers – which is flat-out a problem for X – then they might decide to apply it like gangbusters internally with staff for all I know. As far as I can tell slattery was performing close to a time and motion study cutting down edit times for magazine shows.X in terms of apprehension and tagging of footage is aces really.
otoh – i heard from someone at disney that they are going premiere – he said that they tendered to avid, adobe and apple coming off 7.
the situation they got into with apple sounded brief and funny – when they put out the tender apple came back with a ton of X boiler plate – when disney replied with specific concerns, particularly on group workflows, apple basically just re-sent the marketing materials for X. there was nobody home. and that’s disney UK.
If the beeb do make use of X, you’d think they would do it with oven mitts given the software vendor they’re dealing with.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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hey – it could be true – i look forward to his posts on fcp.co in the near future.
whatever happened to https://www.10dot1.co.uk/ ?
they were big on fpc.co before the website started to periodically go down.
still – “20 of their staff editors are moving up to X from 7… Their lead editor told me that they edit (or re-edit) 30% of all the BBC’s output.”
so as I understand it, twenty editors, trained by him in the BBC, are editing or re-editing 30% of BBC output. okedoke. that all seems in order.
https://www.alchemea.com/industrytutors/ollie-kenchington
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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I talked this year to a guy who was contracted to give talks and get feedback on new digital workflows at a bunch of different beeb broadcast centres – to my understanding the beeb is and has been road testing all the current systems exhaustively for ages now – there is some fcpx there – but avid is going nowhere in places like london or bristol and premiere is going to be the edit system of choice at worldwide – and is the edit system of choice for their upcoming main nature series – largely because it allows them to work with the material natively – that’s no small beans in terms of the footage volumes they deal with in nature – I know fcpx can do that, but to my knowledge no one is seriously considering fcpx for any of those areas.
because the beeb deals with so many outside production companies and directors now – they are largely reacting to demands outside of their control in terms of getting director requests to shoot epic and prepare appropriate pipelines for programmes that the bbc mightn’t think warrant shooting on epic – but they have to react to it.
that guy I talked to had zero awareness of X – i played it straight – and received no feedback or requests for it. That isn’t to say that the beeb don’t see a role for it. It definitely has some pretty well defined strengths and roles.
funnily enough craig slattery – who evangelises X heavily at the beeb was on the fifth floor at white city when I was in for a bit cutting promos for BBC worldwide showcase on the second floor a couple of months back. Some engineers there are aware of X, and reference craig putting it to work, but none of them seemed to be seriously considering it as a resource in a place that brings in freelancers. X has a real catch 22 problem there.
I thought about going up and saying hello to craig, er, but I somehow couldn’t bring myself to – much mutual mud slinging had been had like….https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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that’s the thing – typekit functions best for café newsletters.
If adobe really wanted to outright justify the creative cloud they would do something in the line Jeff Bezos would do – spend a ton of money and transformatively alter a market for the betterment of their subscribers.
some kind of per use type payments mediated by adobe, selected full top tier type foundries fonts available at massive scale agreed discounts – whatever they can come up with and pay for – interstate say as marquee offering. as landlords they need to start buying furniture.
whatever they can come up with that says that the subscriber situation has fundamentally new benefits – as opposed to flakey remote DRM on software previously owned. And can we forget all the endless Kuler tablet drawing on glass malarky. that has real, do I know anyone mad for it, credibility limits. It seems like a cheap easy iOS app thing for them to make a PR push out of. It smacks of no effort.
they need something that would say that they are serious about the balance of the landlord role. They need to install some serious tenant furnishings for this rental money. not offer meaningless 20GB and a sharing service that can’t even preview video. I could care less about their stupid tablet drawing apps they’ve been working on apparently for so many years.
Adobe need to outlay some serious cash – the press they would receive for globally bettering the designers position on accessible premiere typography would alone be worth something.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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[Gary Huff] “That is not a monopoly.”
for starters it is Gary – AE PS ILLUS and ID represent massive market specific monopolies – if you don’t think those effective monopolies are informing board level decisions on forced subscription then I have a bridge to sell you.
[Gary Huff] “That is people obstinately refusing to use anything other”
none of us have any form of market level client realistic alternatives available. The problem is that we know it, and adobe know it very well.
that is why they just stripped all license ownership from nine million people and set about engaging remote DRM licensing for local software you previously owned and now are asked to rent.
this is not rocket science.
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[Gary Huff] “Adobe is under no obligation to anyone “
I know – but it goes to the trust of the company – tell me you entirely trust this crowd. given the scale of monopoly involved.
forget premiere – adobe have a mortal lock on PS AE ILL PDF ID.
that is a lot of monopoly. The creative cloud show was – and remains – a PR construct masking forced customer subscription.
that’s all it ever was.
As customers we like the tools, we like many of the staff involved and yet – via the predilections of the board we are all being sent together to some final marketing hell.
explain that.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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[Gary Huff] ” so you need to make the subscription cheap enough to be a no-brainer.”
yes, for a period you do. until you have the subscriptions. they already lead in today’s demonstration on the inability of the CS6 suite to handle above 2K in the video demo. they were very clear that was a full stop.
Also – did anyone at all feel the company Wadwahni guy was mad dismissive to that poor guy Levine? Who badly tried to run a happy loud vibe?
Adobe seems a weird company to me – one that seems visibly controlled by blade sharp people running fenced enclosures for the heartfelt people we interact with.Adobe board and corporate will almost certainly execute CS6 and prior hardware and operating system lockouts over the next two years. that is going to include photoshop.
the photographers are being temporarily treated with the biggest kid gloves: everyone is, engineering staff and subscribers alike.https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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yes, that said he was incredibly flat and nervous – so that’s something.
the pen ruler tools in hardware and software are a bit amazing tho? I can’t think of another company bearing down on ipad glass like they did there. there is a fair bit of valid wandering around.
also I haven’t checked it, and its one of the things that fell apart in the 28 hour outage, but if adobe really are standing out front of the designer with 40,000 dollars worth of arranged typography in CC – in that case it’s hard not to think they are doing globally transformative heavy lifting on their end to allow quality typography understanding and usage at all scales. that would be a bit of a netflix moment.
sure they better have at least Accidenz-Grotesk if not the full helvetica. or DIN mittelschrift and stuff? Some tiny bits of the Hoefler & Frere-Jones divorce maybe? boom boom.
edit:
they’ve now got a tiny bit of bodoni, they’ve sort of got futura – they’ve actually got news gothic but forget bembo or anything. forget most everything else. It kind of doesn’t represent a valid toolset. the other stuff is near random. I suppose we’re intended to cycle through font selections in photoshop and pick the thing that looks zany. just as in the demo.
I’m very curious where they came up with the forty thousand dollar figure. I’m sure it cost them a ton to get what they have from the major type families, but there is no way that’s forty grands worth of fonts. news gothic particularly is super hobbled.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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I wonder at points who they are even talking to anymore –
on muse, the one piece of software everyone alive has decided not to use, they demonstrated a facility for clients to alter and modify websites without calling on the website designer – then the two guys said this insane thing that they had heard from web designers that this was a major request – where they never see a penny again for website modifications by having handed off to their client a client controlled modifiable lego construction of the website.
you would feel muse has a bright, turkeys for christmas future.
and they kept saying that designers – on their super interesting poll census – told them they really needed to be more and more productive, and that designers felt they needed to be across all areas, end to end, as strategists through to client sell – presumably marketing strategists. because that’s a delicious concept.
the narrative of adobe as a company is fairly bizarre. On some level the hapless subscription designer is starting to feel a wee bit soylent green. Adobe seem to see, and architect, their software processes to transform their former customers into low grade mulch to marketing driven workflows.
just a lovely company.
(and if the PS+LR+the kitchen sink $9.99 per month mega deal guaranteed forever isn’t a visible hail mary that indicates super bad CC take up in photography, then I’m a banana.)
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