WOW – Apple promotes how to switch from imovie to FCP

[Dan Stewart]

Chris Kenny do you work for apple /have dizzy spells/ not know what you are talking about?

I am about to start an hour for the BBC, tight as hell in 5 weeks. I stopped in the edit (in house, natch) to see if all was ok. I’m on FCP. Great. Thats what they’ve been spending their money on the last few years, that’s what they’ve got. I asked them if they heard it was dead and got a response akin to a serious optimist regarding his burnt out house.

The EP reassured me they were in touch with Apple and it was all going to be fine, missing crucial features will be added, possibly by third party etc.
I joked about $500 for XML support. She looked a bit sick. A lot of Apple fans (I was one too once) recommended Apple over Avid to the bosses.

Apple, or their shills, are out there seriously f-*&ing with people. They clearly just hijacked the FCP PRO name to sell imovie+ to people who don’t know better and are OBFUSCATING and DECEIVING PEOPLE. They have no intention of making good, just smiling and telling people it’ll be fine while the gang climb out the rear window and plan to monetize some more of their predecessors hard earned rep.

When these edit producers realise they’ve been mugged Apple will be finished in the pro space round here until everyone alive right now dies.

[Chris Kenny]

[Dan Stewart] “The EP reassured me they were in touch with Apple and it was all going to be fine, missing crucial features will be added, possibly by third party etc.”

So, good. More confirmation of Apple’s intentions, for the doubters.

[Dan Stewart] “Apple, or their shills, are out there seriously f-*&ing with people. They clearly just hijacked the FCP PRO name to sell imovie+ to people who don’t know better and are OBFUSCATING and DECEIVING PEOPLE. They have no intention of making good, just smiling and telling people it’ll be fine while the gang climb out the rear window and plan to monetize some more of their predecessors hard earned rep.”

I’m sorry, are you claiming Apple is out there telling major networks that FCP X is intended to be a pro product, and that more pro features are on the way… but is lying about this? And they’re doing this why? To sell maybe a few extra copies of a $300 app before people catch on? It sounds like that’s what you’re claiming.

That’s bordering on clinical paranoia.

—
Digital Workflow/Colorist, Nice Dissolve.

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[Andrew Richards]

[Ray Wang] “Events, projects/folders, timeline, metadata (keyword, favorites) were all there in iMovie and I believe iMovie11 is 64bit.”

iMovie ’11 is 32 bit, based on QuickTime (which has 32 bit dependency), and does not include any of the keywording or metadata features seen in FCPX. It does have Favorites though. iMovie ’11 does support folders in the Project Library, but not in the Events Library.

Really, the only DNA the two share is in the basic Events/Projects dichotomy and in the general layout of the UI. Oh, and skimming.

Best,
Andy

[Ray Wang]

I stand corrected on iMovie11 being 64bit.

I skipped iMovie11. I still have iMovie09 on my MBP, it definitely has keyword (the key button), filter by keyword, favorites, reject clip etc. E.g. Marking a keyword will show a blue line in the event window. The way to tag your media might not support high volume nor sophisticated, but again, concept was there.

If you migrate iMovie events to FCP X, the iMovie keyword will be migrated as a keyword collection in FCP X events.

FCP X has an *enhanced way* of managing (auto) tagging smart collection, keyword collection, folders in events, better search/filter. But hey it has been a 4 years since iMovie08 and FCP X has pro stamped on it.

Some comments here have been that it is the “new way” of organizing media but for ex-iMovie users like me, “metadata way” is not that revolutionary (FCP X is an upgraded version) 🙂 FCP X has better tools / functions to help you managing meta data.

Other things like precision editor, inspector also rings a bell. iMovie timeline is sort of “magnetic” as well (of course with a lot less complexity).

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Ray