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Activity Forums Creative Community Conversations When do you think Apple will pull the rug out from under you again?

  • Marcus Moore

    September 16, 2013 at 2:16 pm

    Yeah, it’s hilarious. Like it was part of an analogy or something…

    Last words because you’re insane- no one’s forcing you to do anything. Apple doesn’t mandate that upgrades are necessary, and they don’t force you to upgrade if you’re happy where you are. If you want to live on Snow Leopard and FCP7 for a decade because it’s working for you- awesome!

    YOU choose YOUR level of involvement.

    Don’t put that on Apple.

    That’s all you.

  • Nikolas Bäurle

    September 16, 2013 at 2:20 pm

    I actually had a modern technology discussion with my old landlord in Berlin (dentist, vegan, intellectual, grumpy old man) he avoids anything new if possible.
    He immediately started about the lack of creativity and modern technology.

    I agreed, technology doesn’t make you a better storyteller, but it sure makes it a lot easier to get your message out. Its not as bulky anymore. Nowadays you could even do a Howard Hughes 25 cam shoot for a lot less money. During the 20s didn’t a film camera with Dolly take about 5 people to work on, some of those old cams are almost as big as tanks.

    And it’s interesting to see how quickly we forget how much crap was produced when film was invented. Or what about the original Scarface, compared to Al Pacino in color or something like Braking Bad. Evolution

    Development in Storytelling goes along with improvements in Technology, or is a screenwriter a bad storyteller for being able to use spell check?

    “Always look on the bright side of life” – Monty Python

  • Craig Seeman

    September 16, 2013 at 2:24 pm

    I really think you’re in the wrong industry… which would be about any tech based industry given your opinion. I’ve been in post production for over 30 years. Change is the norm.

    You can keep legacy gear going as long as you like. Technology changes. Business models of the developers change. Maybe you should be angry at CMX, Ampex, Chyron as well.

    Nearly every developer hardware or software has to jettison compatibility with older hardware and/or older operating systems.

  • Jim Hines

    September 16, 2013 at 2:42 pm

    The ole “you’re in the wrong industry” canard.

    The guys who don’t go bankrupt while simultaneously accepting their Oscar are on to the needless upgrade con game.

    Rock on!

  • Craig Seeman

    September 16, 2013 at 3:29 pm

    Yes in this business at some point you’ll have to upgrade.
    And as time progresses the cost of “baseline professional” hardware and software keeps getting lower.
    Feel free to avoid it and you’ll either be limited or gone at some point.
    After all you might be fine with a Sony VX2000 editing on an Apple PowerMac G4 with Radius EditDV but you’re not going to be able to work with clients who want HD and shooting in any number of modern codecs.

  • Ben Mullins

    September 16, 2013 at 3:39 pm

    I don’t think there’s many people who ‘needlessly’ upgrade, although there’s always people who just have to have the latest software/hardware regardless. But at some point an upgrade will make your life easier, whether it’s adding a new function (like Premiere-Speedgrade round tripping), or developing improved hardware, or anything in between. Things change and evolve naturally, especially in a tech-based industry.

  • Jim Hines

    September 16, 2013 at 3:48 pm

    Upgrading would suggest what you’re getting is better than what you had. It should also be absolutely necessary. Otherwise it’s just keeping up with the Jones’.

    Rock on!

  • Craig Seeman

    September 16, 2013 at 4:00 pm

    That’s always the case. Each of our businesses have different demands, different growth objectives, different client bases.

    Ironically some here had been concerned as to how slow Apple was in offering an update to the MacPro. Others have been perfectly functional working on 2007’s FCP 6 while they wait to see which NLE gets enough revisions and updates to be deemed a worthy replacement.

  • Jim Hines

    September 16, 2013 at 4:02 pm

    The first one that offered 64 bit got my money. Might as well be able to use all the extra ram you can put in the boxes now.

  • Craig Seeman

    September 16, 2013 at 4:10 pm

    MC7, PPro CC, FCPX are all 64bit and have been so for some time.
    Same goes for modern OSs and hardware.

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