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Software and Trust: The Google Example
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no, I just mean X has been dead for a pretty long time now. no jobs, no postings, no announcements of use really. either end of the pond.
Someone is going to call it. It’s kind of not a bad idea. it would clarify things. The software is going nowhere. macbreak weekly and ripple training and a bunch of guys on here are giving it CPR volts every day of the week but its dead as a doornail really.No one in LA or NY is using it, no one in London is using it, no one around Oliver Peters say, as he has pointed out, is using it, literally it doesn’t exist if you want a gig.
no one has posted a job for it in near two years. Seriously: How long does this charade go on?It’s basically dead, if interesting, software walking. It would genuinely be better dead at this point for industry clarity.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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Like cockroaches, those using FCPX for broadcast come out in the dark when you’re not looking.
They may be hard to see but I can hear their scurrying feet.
They’re also hard to squash and they’re multiplying in dark corners. -
What percent of the video production market is broadcast and film anyway? I mean, it seems like it would actually be pretty small, but its all anyone here seems to care about.
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[Aindreas Gallagher] “It’s basically dead, if interesting, software walking. It would genuinely be better dead at this point for industry clarity.”
There are a lot of folks using it who are staying below the radar due to all the FUD thrown up by detractors.
Beyond FCP7, I’m starting to get requests for FCPX here in Seattle area (narrative short, doc, and corporate so far). No requests yet for Premiere (or MC). I do hear it is being used more extensively at Microsoft Studios. But I have not heard of many using Premiere around here otherwise. I’m figuring I will have to learn Premiere at some point, but I am not drawn to it like I am FCPX and the comfort of FCP7.
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they just aren’t craig. I mean – I get the point, but it’s simply not happening.
Apple do not have a viable proposition. In the end, they didn’t have one the minute they stuffed all the facilities with the announcement.
There is no road back Craig, even if the software wasn’t barmy, which it half is in the timeline, there’s just no road available to them at this point.London is already shaking out to Avid and PPro. X does not exist. It largely never could have existed because Apple went off the deep end in their notion of the moves they thought they could make.
They killed the entire FCP studio across London and turned up with a pretty loony one off editing system.
Apple is largely done professionally in editing. It almost doesn’t matter what they do.X is literally just funny, interesting software. with great multicam.
No one cares Craig.
No one is ever going to house or employ it. Not after the Year Zero FCP Studio bomb site left in London.
Apple are, directly by their actions, effectively dead with respect to editing.there really is no overstating this point.
https://vimeo.com/user1590967/videos http://www.ogallchoir.net promo producer/editor.grading/motion graphics
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[John Godwin] “I have a much bigger trust issue with cloud apps. As long as I have software resident on my computer I can access my work and at the minimum rescue it and get it into a form I can use elsewhere. If someone in “the cloud” decides to shut something down that’s a lot more troubling to me than stopping development on a program that I can still use for months or years if necessary, because its still available.”
Cloud or no cloud, almost all of our major software packages now require Internet activation. Shiny discs on a shelf do not ensure access to software years after its release.
Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events -
[Bret Williams] “its all anyone here seems to care about.”
Ahh the market that Avid cares about. Please see their balance sheet.
Yes I’m stretching it a bit because there are companies that do well financially focusing on that market but as a sole market for NLE revenues…..
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I didn’t say years, I said time to move on, essentially. If Apple discontinued FCPX today I have it resident on my computer until I choose to delete it. Actually, same with CS6. Neither came from a disk.
If I am using Creative Cloud, though, and Adobe goes under, or I run out of money to pay my ISP, or the internet goes down for 3 days just as it’s time to renew my monthly subscription and I can’t access my projects, I have a big problem.
The idea of a potential monthly hard cutoff of software I use to make my living seems both terrifying and unnecessarily risky when I have very viable alternatives.
Best,
John -
Not that Avid hasn’t been in other prosumer/consumer parts of the editing market over the past 15 years or so, starting with Diva, eCinema, Media Suite Pro, Pinnacle, etc. Apparently none of these generated enough revenue to continue as a product line on its own. Also the value of AVID as a brand leveraging the studio/Hollywood success never resonated in those other markets. So I wouldn’t say that AVID only cares about the “high end” however that is defined today, but certainly needs to keep that market as other solutions and offering from AVID should appeal to them as well beyond just an editing seat.
Perhaps this proves that a software only solution in the prosumer space is a difficult one without the additional halo effect of hardware, OS, and related revenue. I don’t know if it would ever happen, but I would not be surprised to see Apple requiring third party plug-ins for FCPX be only available as an in-app purchase via app store – getting a percentage from that as well. Part of the Apple ecosystem experience.
Michael
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[John Godwin] “I didn’t say years, I said time to move on, essentially. If Apple discontinued FCPX today I have it resident on my computer until I choose to delete it. Actually, same with CS6. Neither came from a disk.”
Fair, and I do agree with you.
I only mean to point out that a permanent license is really not as permanent as it may seem.
[John Godwin] “If I am using Creative Cloud, though, and Adobe goes under, or I run out of money to pay my ISP, or the internet goes down for 3 days just as it’s time to renew my monthly subscription and I can’t access my projects, I have a big problem.”
I do think the grace period is longer than that, but I’m not sure.
From the Creative Cloud FAQ [link]:
Do I need ongoing Internet access to use my Creative Suite applications?
Because your Creative Suite applications are installed directly on your computer, you will not need an ongoing Internet connection to use them on a daily basis. However, you will need to be online when you install and license your software, and at least once every 30 days thereafter. The software will alert you when you need to connect to the Internet for a license status check.That said…
[John Godwin] “The idea of a potential monthly hard cutoff of software I use to make my living seems both terrifying and unnecessarily risky when I have very viable alternatives.”
My favorite model is perpetual license plus annual maintenance contract, with more expensive upgrade fees for non-maintenance customers, like Autodesk and Maxon do.
Best of both worlds — you continue “owning” your software license (to whatever extent that matters), you have predictable upgrade expenses, and the developer gets their predictable revenue stream. You have the option of going off maintenance without losing your entire investment, and if you’re willing to pay, you can get back on later.
Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events
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