Pro Video Formats Update!

[Jeremy Garchow]

Nice!

Looks like it was Apple that purchased MXF4mac!

Jeremy

[Bret Williams]

Working fine now.

[Charlie Austin]

[Jeremy Garchow] “Looks like it was Apple that purchased MXF4mac!
“

Proof they’re not interested in the pro market! :-/

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~ My FCPX Babbling blog ~
~”It is a poor craftsman who blames his tools.”~
~”The function you just attempted is not yet implemented”~

[Timothy Auld]

Thank you, Charlie.

Tim

[Timothy Auld]

I don’t even know what the “pro” market is anymore. If it ever even existed. What I’d like to know is that if Apple really purchased MXF4mac then what does that buy me as an Apple customer?

And also, Tim Wilson, I would like to propose that anyone who from this point forward uses the wordoid “pro” be banned from the human race. Or whatever is within your power. At the very least you should be able to transform them to unicorns.

Tim

[John Davidson]

Just tested it – works great.

John Davidson | President / Creative Director | Magic Feather Inc.

[Charlie Austin]

[TImothy Auld] “I don’t even know what the “pro” market is anymore. If it ever even existed. “

lol me neither really. I was joking, for old times’ sake 😉

[TImothy Auld] “What I’d like to know is that if Apple really purchased MXF4mac then what does that buy me as an Apple customer?”

Well, if you need to make MXF’s it gets you a solution built into the OS/Compressor/Motion/FCP X that previously cost around $900…

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~ My FCPX Babbling blog ~
~”It is a poor craftsman who blames his tools.”~
~”The function you just attempted is not yet implemented”~

[Timothy Auld]

Well, since Avid appears to be running away from mxf (which is primarily what made Avid so dependable lo these many years) I’m not sure I’ll have that much call for it. Cheers to those who benefit.

Tim

[Walter Soyka]

[TImothy Auld] “Avid appears to be running away from mxf”

Really? Did I miss something?

Walter Soyka
Designer & Mad Scientist at Keen Live [link]
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
@keenlive   |   RenderBreak [blog]   |   Profile [LinkedIn]

[Jeremy Garchow]

It also allows import of MXF based cameras with no transcoding or rewrapping.

Sony cameras use MXF, as well as Panasonic and Canon.

Export of MXF allows broadcast deliverables.

Michael White, in this thread, linked to an article that does a really nice job of explaining what is going on with AS-11 (an MXF variant). https://www.10dot1.co.uk/content/FCPX,%20MXF%20&%20AS-11%20FINAL.pdf

Apple has never really supported MXF as a file format directly in the OS. MXF has always required to be flipped to .mov, unless you had a helper like MXF4mac.

This makes things very easy, and having MXF export (as well as import) ensures cross platform compatibility for many many formats, as well as adhering to broadcast formats and standards.

I have used MXF4mac for a long time. They make great products and Apple was smart to purchase them. I also believe that this shows Apple’s interest in catering to the professional broadcast user.