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Oscar irony
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I’m with Bill. Let’s discuss this in 3-4 years, which would be 2.5 compared with 1999 years.
I wonder if the 443 hours of footage for The Girl with the Dragon Tattoo might have benefited from the tagging power of X?
I’m sure someone is already working on tools for using XML to conform the final print for editing features on FCPX.
I’ve seen how Walter Murch assembles photos on his wall representing shots in his bins. I’ll bet someone could even create an app to integrate with X that will automatically give Walter his images, let him select the representative frames, and then let him flip through them on his ipad. And the app will be $10.
I think the sky’s the limit, and I’m excited to what’s next.
It’ll be interesting to see how much editors like Baxter and Wall will continue to work with Final Cut Pro 7, even though it’s eol’d.
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Don’t live your life in a secondary storyline.Mark Morache
FCPX/FCP7/Xpri/Avid
Evening Magazine,Seattle, WA
https://fcpx.wordpress.com -
Surely the award is to recognise the skill of the editor, not the tool set!
Geoff
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[Mark Morache] “Let’s discuss this in 3-4 years, which would be 2.5 compared with 1999 years.”
It’s just a question of frame of reference.
While FCPX is less than a year old, Apple has been in the NLE market for 13 years. While some say it’s unreasonable to expect too much from a new product, others reasonably ask why we should lower our expectations of a leading developer with over a decade’s experience in the market.
Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events -
Well – I`m all for simplicity and ease of usage – I find none of that in FCPX (I`m toying wiht trial 10.3. right now). Final Cut pro is fading away from professional film studios, at least in my country.Personally, I`m so glad that I made a switch to AVID thanks to its cross grade sale. And if FCPX will develop – that`s good for a competition and I`m planning to include that in my company computer – I think it might be great for short DSLR jobs.
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[Walter Soyka] “While FCPX is less than a year old, Apple has been in the NLE market for 13 years. While some say it’s unreasonable to expect too much from a new product, others reasonably ask why we should lower our expectations of a leading developer with over a decade’s experience in the market.”
Totally agree. I never understood the argument that it’s a 1.0 release and it took years for classic FCP to mature. If a new car model comes out nobody compares it with the first model from 15 years ago but with the one the came before it. And that applies to all aspects of life, it should also be valid for software. Certainly when its intended for usage in an environment where people make money with it and deadlines are tight.
Also, frankly, as a paying customer, I don’t care wether its a rewrite or a 1.0 or whatever. It has to work and do what it is supposed to do.
The missing features is one thing, the sluggishness and stability issues are a different story altogether.
It may be great for lots of people in its current state, it isn’t for many others. Given the general noise and feedback one has to wonder wether it was worth all that. After all, it’s not exactly as if Apple needs money so badly they had to go for an early launch, or as if FCPX was a missing link in their soft- and hardware portfolio that made things come together. If anything, it was the opposite. So… WHY?
Most of this has nothing to do with magnetic TL vs. tracks etc. etc.; all that would have been debatable in an entirely different context if the launch/transition had been handled in a reasonable/timely manner.
Keep classic on sale, anounce X as a beta, give people a roadmap, communicate and listen.
If that’s not Apple’s way of doing things, well.. then up yours Cupertino. -
[Bill Davis] “So that would indicate that it took at least 4 solid years of development IN APPLE (discounting the work done by the Macromedia team on KeyGrip before Ubillos and the team took it to Apple) before the software developed into something “Oscar level work worthy.” “
I’m sure at some point, someone will cut an Oscar-winning film on X, but timescales have shrunk for development just as they have for editors. You cannot use the same 4-year yardstick in 2012. It’s also not a matter of adding features back in as development progresses, but rather that Apple deliberately removed functions that affect how feature film editors work. I know X may not fit that niche – in which case Apple has factored that into the numbers and is comfortable with it. That makes it ironic, because after finally going many years without an Oscar win in this category, they’ve decided to move away from it, even though feature film editors served them well when they needed the PR value.
Oliver
Oliver Peters Post Production Services, LLC
Orlando, FL
http://www.oliverpeters.com -
[David Roth Weiss] “it’s too bad FCP didn’t get mentioned in the In Memorium section of the Oscars”
great line – and why not, everyone else was, including some guy from marketing. The memorium segment is getting as bloated as modern film credits. Jane Russel and Farley Granger didn’t get anything more than a mention so they could list some guy in marketing – what next, every dead auditor who ever worked on a film budget, every teamster who ever ate a doughnut on a set?
Herb Sevush
Zebra Productions
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nothin’ attached to nothin’
“Deciding the spine is the process of editing” F. Bieberkopf -
David, the movie would still have won if it was cut on an Avid. However, if it was cut by other editors, it might not have won
Shane
Little Frog Post
Read my blog, Little Frog in High Def -
It would have won if edited on the Windows version of Avid, but I imagine few films are.
Given that Final Cut Pro was and will be a technology for selling Apple hardware, it still works well for Apple if people switch away from 7 to Adobe or Avid – as long as they don’t switch to Windows…
Media Composer and Premiere sell Macs too.
The only thing Apple need worry about when it comes to losing big-budget editors is if the Windows 8 / Ivy Bridge workstation combination is more attractive than OS X Mountain Lion / iMac.
Alex
PS. The ‘In Memoriam’ section of the Oscars would more accurately have shown QuickTime (as a technology for developers) as having sadly left the scene in 2010…
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Alexandre Gollner,
Editor, Zone 2-North West, Londonalex4d on twitter, facebook, .wordpress.com & .com
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[Frank Gothmann] “Totally agree. I never understood the argument that it’s a 1.0 release and it took years for classic FCP to mature. If a new car model comes out nobody compares it with the first model from 15 years ago but with the one the came before it.”
Really! Right? It took the Model T how many years to get turn indicators? It took cars how many years to get airbags? The notion that you can introduce a new car without either of these items and expect them to grow in later is ludicrous. This whole 1.0 argument seems to stem from nervous Sales talk at the time of NAB to folks like Larry Jordan who were nervous about what they were seeing. Its never been anything more than an excuse.
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