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Activity Forums Adobe After Effects Need a few links on kinetic type that’s expressive

  • Need a few links on kinetic type that’s expressive

    Posted by Danielle Masek on November 30, 2011 at 9:55 pm

    It’s for my next school project. We’re not even allowed to do the stereotypical “90 degree rotations” of words that’s seen everywhere (which is fine w/me). We have to have the motion design really match the words. I’m doing part of a heavy rock song and want to do something a bit gritty, obnoxious, dark. A good example I found, though not of lyrics, or of a dark mood, is ‘the girl effect’ (https://www.girleffect.org/video)–it captures the mood of the speech.
    Also I’ve never done this type of animation.
    I read it’s best to type out your words in illustrator first, on layers. But if you don’t know quite how you want to animate the sentences/words/even letters, how can you type it out before hand? If I type some phrases out, then decide I don’t want to animate that phrase, I’ll have to break it up anyway. Isn’t it better to make it in AE?
    Any GRITTY examples of this? I will search youtube and see, thought uploaders sometimes don’t tag them right.

    **I look down at where you’re standing
    Flock of sheep all on display
    With all your lies piled up around you
    I can take it all away**

    Danielle Masek replied 14 years, 5 months ago 2 Members · 3 Replies
  • 3 Replies
  • Danielle Masek

    December 1, 2011 at 2:31 am

    Ok, yes it could hehe. I will do that anyway. Still some examples of something gritty would help.

    **I look down at where you’re standing
    Flock of sheep all on display
    With all your lies piled up around you
    I can take it all away**

  • Walter Soyka

    December 1, 2011 at 4:41 am

    I’d encourage you to check out Art of the Title [link].

    In my mind, the most effective kinetic type pieces visualize the ideas behind the writing (beyond just the letterforms), treat words and art as dramatic characters with a sense of plot, and maximize the impact of transitions to actually advance the story rather than simply getting from one slide to the next.

    Walter Soyka
    Principal & Designer at Keen Live
    Motion Graphics, Widescreen Events, Presentation Design, and Consulting
    RenderBreak Blog – What I’m thinking when my workstation’s thinking
    Creative Cow Forum Host: Live & Stage Events

  • Danielle Masek

    December 2, 2011 at 5:10 am

    I looked at that site for my previous project for an intro sequence. Thing is, this can’t just be well designed transitions and showing imagery and information; I need to synch the word animations to music so I need, I guess, more specialized examples of specifically kinetic type. I know the feel I want for it but what to do for the synched up animations is–not so much. I’m trying to work on the storyboard now–not easy with no ideas.

    **I look down at where you’re standing
    Flock of sheep all on display
    With all your lies piled up around you
    I can take it all away**

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