Interesting announcement from Black Magic

[Ben Scott]

shame ad stream wont accept MXF yet but does prores

once its a file deliverable for tapeless delivery it becomes far more interesting

all down to where you deliver to

but yes useful for avid

[Brian Mulligan]

DG Fastchannel accepts DNxHD.

Brian Mulligan
Senior Editor – Autodesk Smoke
WTHR-TV Indianapolis,IN, USA
Twitter: @bkmeditor

[Craig Seeman]

It may be related to the licensing involved with Apple ProRes. Of course a year ago it may have been worth those fees. AJA KiPro records to ProRes for example. The reason why only Telestream Episode Engine records to ProRes (and not the lower cost versions of Episode) is the license costs I believe.

[Rafael Amador]

[Craig Seeman] “It may be related to the licensing involved with Apple ProRes. Of course a year ago it may have been worth those fees. AJA KiPro records to ProRes for example. The reason why only Telestream Episode Engine records to ProRes (and not the lower cost versions of Episode) is the license costs I believe.”
Is that expensive?
The Atom Ninja records Prores and costs less than 1K.
rafael

http://www.nagavideo.com

[Craig Seeman]

[Rafael Amador] “The Atom Ninja records Prores and costs less than 1K.”

There’s a lot more to Episode Engine that ProRes. In fact adding ProRes didn’t seem to impact the price of Engine.

It would be interesting to know why Blackmagic doesn’t include ProRes. ProRes playback (and certainly recording) is not specific to FCP although it certainly “popularized” it.

[Walter Soyka]

[Craig Seeman] “It would be interesting to know why Blackmagic doesn’t include ProRes. ProRes playback (and certainly recording) is not specific to FCP although it certainly “popularized” it.”

BMD is also releasing DaVinci Resolve for Windows [link].

Since BMD is pursuing a cross-platform strategy, I can understand why they wouldn’t want to tie their customers into a proprietary codec that works well on only one platform.

DNxHD is not only Avid’s preferred compressed HD codec, it’s also a SMPTE standard (VC-3) with freely-available source codec [link].

I’ll be curious to see if the industry’s reluctance to accept FCPX also leads to pushback against ProRes, thus driving more acquisition away from ProRes, thus driving more editors away from FCPX. This may be a vicious cycle.

Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events

[Shane Ross]

Avid Media Composer 6 encodes to ProRes QT (on the Mac). So now Avid can deliver to those clients that still are based on ProRes deliverables. But I just wrapped up an online of a series for National Geographic that wanted DNxHD Quicktimes with embedded audio.

Two years ago was the age of ProRes devices at NAB. This year will be the age of DNxHD…and we will see more broadcast deliverables switching that way.

But again, this is the BROADCAST market we are talking about here. Apple doesn’t really care about broadcast anymore… *snicker*

Shane

GETTING ORGANIZED WITH FINAL CUT PRO DVD…don’t miss it.
Read my blog, Little Frog in High Def

[Craig Russillroy]

Hey Ben !

Happy to chat to you on your requirements – we mention ProresHQ on our delivery spec but work hard on integrating with you.

I have been at Adstream for 10 years now and we have seen a lot of codecs come and go – coming from a Post Production background myself I am always keen to test technologies, but on the other hand we need to rope in all the codecs we accept or our tech specs would be 1000s of pages !

As Adstream has 40 offices around the world what neck of the world are you in ?

Adstream London, England

4 x Mac Pros, FCP7, 4 x Flip Factories, 35 x Rhozet Carbon Coders, Offices Globally

[Paul Jay]

Mediacomposer 6 supports native prores. Incl encoding.
Nice pendelum:)

[Walter Soyka]

[Shane Ross] “Avid Media Composer 6 encodes to ProRes QT (on the Mac). So now Avid can deliver to those clients that still are based on ProRes deliverables. But I just wrapped up an online of a series for National Geographic that wanted DNxHD Quicktimes with embedded audio. “

I haven’t touched MC6 yet. Is it smooth enough for an all-ProRes workflow on the Mac? Can you use AMA with ProRes Quicktime media comfortably before rendering out to ProRes, or would you still prefer a standard import/transcode?

Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events