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Activity Forums Creative Community Conversations I think the time of the large tower are coming to an end – and the bloated software suits with it :-)

  • Andy Field

    December 2, 2012 at 2:33 pm

    Re: Dennis Radeke’s response to Shane’s list o Premiere issues….

    Great that Dennis and other Adobe folks are here reading and listening. Apple’s top people don’t respond in this or any other forum that I can see.

    Adobe is extraordinary in their responsiveness. I just finished our first all Premiere long form project and everything that Shane mentioned is correct – especially the media management and audio mixing headaches. The Adobe team is working to fix that. Overall it was a terrific experience and a very easy transition from FCP 7.

    Andy Field
    FieldVision Productions
    N. Bethesda, Maryland 20852

  • Steve Connor

    December 2, 2012 at 3:33 pm

    [Andy Field] “especially the media management and audio mixing headaches. “

    Clearly Adobe are listening, but haven’t these things been problems for a number of years?

    Steve Connor
    ‘It’s just my opinion, with an occasional fact thrown in for good measure”

  • Bill Davis

    December 2, 2012 at 5:40 pm

    [Walter Soyka] “A sizzle core beast workstation rendering something 4 times faster than an AIO iMac gives the artist using it more opportunity to iterate or refine his or her work. Computer performance has a real impact on creative output.”

    That’s correct reasoning right now.

    However, if the Thunderbolt roadmap develops through planned versions 2 and 3 (optical/copper hybrid and then full optical) the entire I/O pipeline will change.

    After all, no matter how many garden hoses you bundle together to deliver water somewhere, at some point isn’t just changing to a single firehose more efficient?

    So in an data manipulation sense – if, in fact, larger pipes are on the horizon (no matter what form they take) at some point we have to stop thinking that the ONLY way to shuffle lots of data must continue to come in the forms that have been limited by our old buss speeds.

    Right now that may be absolutely true. But for how long?

    None of us want to be the user who bought the tower just before something arrives that makes the tower form inefficient.

    Just speculating here.

    Know someone who teaches video editing in elementary school, high school or college? Tell them to check out http://www.StartEditingNow.com – video editing curriculum complete with licensed practice content.

  • Craig Seeman

    December 2, 2012 at 5:52 pm

    There’s a need for Xeon and high GPU resources for some segment of the professional industry (not limited to video either).

    I believe the MacPro replacement will have one or, hopefully two, 16 lane PCIe slots. 4x can be handed over to Thunderbolt. While we can daisy chain Thunderbolt, the chassis makers do want their boxes first in chain though. Place in the chain still impacts prioritization of resources.

    I seriously doubt the MP replacement will be in a “tower” form. I have doubts about internal drive expansion.

    [Shane Ross] “they are going to make consumer level stuff and rely on third parties to make it pro.”

    Thunderbolt throughout the entire computer lineup is decidedly not consumer. It seems it’s being used for Video I/O, Drive/RAID, PCIe chassis. That one can move this to any product in the lineup is geared to the modern flexible pro.

    In order for “third parties to make it pro” they have to provide the hooks. Still a work in progress but something they’ve proven they’re doing. Third parties are undertaking the extensible work because they believe the demand is there.

    Apple is building a very powerful “core.” That’s their focus. It’s how they’re handling FCPX and likely how they’ll handle the MacPro replacement as well. It’s about “commodity” not “consumer. The core can be used by many and be customized for the specialist. In a commodity economy that actually makes the good sense for business growth.

  • Shane Ross

    December 2, 2012 at 6:34 pm

    Hee, thanks Dennis. I know you are listening, and that you are working on things. I really like Adobe and how far it has come. And I really like Avid and how far it has come. There are just those small little things that miss in FCP Legacy that made me realize how great it was.

    I’m really psyched about Adobe because they are listening, and making great steps in what i consider to be the right direction. And I’m glad that I can be truthful about my concerns and you all take it with grace. I certainly cannot say the same thing about Apple.

    Shane
    Little Frog Post
    Read my blog, Little Frog in High Def

  • Steve Connor

    December 2, 2012 at 7:02 pm

    [Shane Ross] “I’m really psyched about Adobe because they are listening, and making great steps in what i consider to be the right direction. And I’m glad that I can be truthful about my concerns and you all take it with grace. I certainly cannot say the same thing about Apple.

    Some of us may argue that actually Apple are making as many if not more steps in the right direction than Adobe are – Viewer window, PIOPs, RED Workflow, roles and more. These are clearly responses to customer requests, just because they don’t post on forums doesn’t mean they are not listening. Adobe have some holes in Premiere, Dennis tells us they are being worked on, but in real terms we’re not being told WHEN things are going to fixed or changed in PPro are we?

    Steve Connor
    ‘It’s just my opinion, with an occasional fact thrown in for good measure”

  • Shane Ross

    December 2, 2012 at 7:35 pm

    [Steve Connor] “Some of us may argue that actually Apple are making as many if not more steps in the right direction than Adobe are – Viewer window, PIOPs, RED Workflow, roles and more.”

    You know, that’s a good point. They have been listening. They are still selective as to what they will implement, but I can see that as they have an idea as to what the future will be. Not too up on what is currently needed, but their eye is always where the ball will be. Many of us need to be where the ball is.

    Shane
    Little Frog Post
    Read my blog, Little Frog in High Def

  • Steve Connor

    December 2, 2012 at 7:38 pm

    [Shane Ross] ” but their eye is always where the ball will be. Many of us need to be where the ball is.”

    Nicely summed up.

    Steve Connor
    ‘It’s just my opinion, with an occasional fact thrown in for good measure”

  • Chris Harlan

    December 2, 2012 at 8:15 pm

    [Craig Seeman] “Thunderbolt throughout the entire computer lineup is decidedly not consumer. It seems it’s being used for Video I/O, Drive/RAID, PCIe chassis. That one can move this to any product in the lineup is geared to the modern flexible pro.”

    Its being used that way by a lot of people. I am one of them. But to say its “decidedly not consumer” is, to my mind, not accurate. Thunderbolt is also–maybe even more so–an advance docking scenario. It first appeared on decidedly non-pro machines, and works very well as a docking station for those machines. Hook your “air” up to a monitor, and then plug everything else into the monitor. I’m not complaining about Thunderbolt; I find it very useful, but I don’t think it holds up as a clear example of Apple’s dedication to the “Professional.”

  • Dennis Radeke

    December 2, 2012 at 9:07 pm

    Steve,

    I would say yes and no. one example is media management. Media management is an issue that has grown slowly over a number of years. I would say that it has grown a lot with the advent of cheap, high quality, file-based cameras. All three of those characteristics are necessary (cheap, good and file-based)…

    Have some issues existed for Adobe products for more than one cycle – you betcha. That is also true for all other NLEs. For example, FCP7 never really addressed media management.

    At the end of the day, you choose your tools based on a number of factors. I respect everyone’s right to choose and only responded to Shane’s post in order to say a) hey yeah, we know we have some things to work on b) hey, we do some really cool things too.

    Cheers,
    Dennis

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