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  • Jeremy Garchow

    April 23, 2012 at 5:12 pm

    Great opening remarks, there. Adobe is on the map.

    Jeremy

  • Steve Connor

    April 23, 2012 at 5:21 pm

    If only I could watch it on my iPad!

    Steve Connor
    “FCPX Professional”
    Adrenalin Television

  • Bret Williams

    April 23, 2012 at 5:23 pm

    Adobe guy: “idea is to get the clutter out of the way… But not disrupt the way our users are used to working…”

    Apple doesnt follow that motto! 🙂

  • Lance Bachelder

    April 23, 2012 at 5:27 pm

    You realize just how good Steve Jobs was when you watch others try to captivate an audience…

    Lance Bachelder
    Writer, Editor, Director
    Irvine, California

  • Sohrab Sandhu

    April 23, 2012 at 5:37 pm

    [Lance Bachelder] “You realize just how good Steve Jobs was when you watch others try to captivate an audience…”

    Great comment Lance, agree with you 100%

    Sohrab

    FCS 3, AJA Kona Lhi & Adobe PPro

    “The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures. Because he never knows when these ideas might come together to form a new idea. It may happen six minutes later or six months, or six years down the road. But he has faith that it will happen.” — Carl Ally

  • Bret Williams

    April 23, 2012 at 5:37 pm

    OT: Adobe is great. But this makes me realize why their stock has gone from 40 to 35 in the last 5 years. They are spending tons of cash developing ways to KEEP their users. Apple is busy creating ways to get NEW customers. And that’s why they went from 86 to 644 in 5 years.

  • Andrew Kimery

    April 23, 2012 at 6:00 pm

    [Bret Williams] “OT: Adobe is great. But this makes me realize why their stock has gone from 40 to 35 in the last 5 years. They are spending tons of cash developing ways to KEEP their users. Apple is busy creating ways to get NEW customers. And that’s why they went from 86 to 644 in 5 years.”

    Apple’s massive growth has almost nothing to do with software aimed at creative professionals though. Unless you are suggesting Adobe become a hardware company that sells computers, tablets, and smarth phones bound together by a software ecosystem that delivers entertainment media and applications I don’t see how the stock prices of both companies can be compared.

    2.9 GHz 8-core (4,1), FCP 7.0.3, 10.6.6
    Blackmagic Multibridge Eclipse (7.9.5)

  • Lance Bachelder

    April 23, 2012 at 6:13 pm

    Ummm, uh, Adobe, uh uh, ummm, C, umm uh, uh S umm uh…

    This is why Toastmasters exists, to help hone your public speaking skills. One of the things you always have when you speak is someone acting as the umm/uh counter. Adobe, as a billion dollar company needs to send their team to Toastmasters or never do a live webcast again… painful.

    Lance Bachelder
    Writer, Editor, Director
    Irvine, California

  • Jeremy Garchow

    April 23, 2012 at 6:24 pm

    I rather enjoyed the CEO comments.

    And the demos show a very powerful suite of tools. It’s really all that matters, to me anyway.

    Jeremy

  • Bret Williams

    April 23, 2012 at 6:28 pm

    Its an off topic realization. I bought stock in both 5 years ago. I’ve realized over the years to not hope for the profits of an established company to increase unless they can somehow broaden their user/customer base.

    Watching all the cool stuff from Adobe made me realize how Adobe is forced to lead or chase the pack at all times. Like Autodesk or Avid. They’re all relying on the high end customer to buy their products. Adobe is spending a buttload to try and keep their customers, or get the few FCP converts that don’t go Avid or Autodesk.

    While at the same time Apple shook things up by creating a piece of software that was a completely different paradigm AND a completely different customer base and focus. at least for now. I’d say their focus is pretty much all Mac users that want to edit video AND some pro/high end. They probably are investing a small amount in FCP X compared to Adobe puts into JUST Premiere and Apple is focusing on a broader customer base where there really isn’t any competition. Some of that base might just buy an iMac so they can use it.

    And to top it all off, I’m typing this on my iPad while watching the stream from my iPhone mirrored on my AppleTV. Feeling pretty geeked out now….

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