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Bunim/Murray chooses Avid
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I’m hopeful as well, and see FCPX as a challenge. We are used to playing the Apple chess game. At the same time I am communicating with Apple and telling them what we need. It is hard to trust Apple after all the bone head decisions they made.
If they respond and show some commitment to professionals, then it may work out. They do need to step up and eat a bit of crow in my opinion.
John Heagy
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I’m actually kind of looking forward not jumping back and forth between the two systems. FCP is great, but Avid is no slouch. Hey man, we’re getting paid to craft stories… Life is good no matter what we’re cutting on. Now I just need to brush up on the Avid effects editor in the case I have to take a GFX heavy clip show job this year. Nesting is my friend, nesting is my friend, nesting is my friend.
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[Jeremy Garchow] “That’s it.
The name of this forum should officially be changed to “The Armchair Speculators”.
Glad to be a part of it.
“Armchair? What are you on about? And why are you so gloomy?
Why is trying to assess the business you are in and what your colleagues are doing “armchair?” I guess I just don’t get it. Certainly we are totally armchairing it when we are speculating about what the delivery time of a Mac Pro means about a new product line, or what Apple’s 5 year plan is based on a newly published FAQ; but how is trying to guess the number of seats around town–a town that you regularly work in–armchair speculation?
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It was a joke.
It’s funny to me, lots of guessing. I’ve done plenty of it.
I’m not gloomy.
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[John Heagy] “If they respond and show some commitment to professionals, then it may work out. They do need to step up and eat a bit of crow in my opinion.”
What was their reason for dropping Shake? Seemed very promising, caught on, then dropped abruptly in 2009.
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[Aindreas Gallagher] “Editing is a reality – it is required to continue in the same fashion as stage managers, cinematographers, gaffers, ap’s, and the rest of the general stuff –
in the end… apple may actually be seen to be a particularly heinous, opportunistic entrant.
One who messed about when desperate, rolled up half of editing, and then suddenly found themselves changing, in scale and nature.
And they then exhibited not a single duty of care.
they are a total disgrace.
I truly mean this: Apple are a sheer f**king disgrace as a company.”
I see you’ve started your Avid training Aindreas!
“FCPX Agitator”
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[Lance Bachelder] “I was hopeful for MC6 but again a total dud “
That’s a bizarre assessment. MC was and has been the preferred NLE for long form even when FCP classic was still around and it will become even more so now. And there is a reason for it. You may not like the UI (I love it) but it’s toolset is superb and it is very stable and reliable in everyday workflows. To me, FCPX is an oversimplified bug fest extraordinaire, I’d prefer virtually anything else that is out there and I’d never trust it for something complex or a project on a tight deadline. Vegas unusable? What?
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I can’t see any established Post Production business adopting FCPX. If Apple keep developing FCPX it will be a major threat to many post houses business model and therefore it is in there interests not to work with it. How much do you charge for a FCPX Dry Hire when the producer sitting next to you has it on their latest MacBook Pro? Or if someone develops a colour accurate laptop screen?
This is part of the reason Post Production services has been named (along with print newspapers) as an industry in terminal decline (https://tinyurl.com/6weqwll). FCPX is not complicated to use (just different) and anyone would be producer coming out of college, who is interested in the industry, will be able to do pretty advanced edits on it. I think people will always pay for talent (I hope anyway) but the industry is changing fast, the technical side of making content is becoming easier and cheaper and importantly broadcasts days are numbered….
What I’m trying to say is the success or failure of FCPX won’t be measured by how many Post Production houses use it (they won’t) but how many in-house post-services, producers and small 1 or 2 man bouquets house use it for part of there work.
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in truth – i’m not madly over concerned – i just really, really, really want to keep trying to kick apple in the shins.
apple deserve to be verbally kicked in the shins, once a day, for the rest of their life for this mess.
A tiny fragment of their brand image burnt away? a casual customer for their other products lost? that, I say, is a good day.
I genuinely do want to make someone in apple cry and hold their shin.
I might even want to pinch their arm, possibly give them a wedgie.
http://www.ogallchoir.net
promo producer/editor.grading/motion graphics
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