[Andrew Kimery] “It’s a product that goes too far down the post-production rabbit hole for Apple, IMO. I think it was originally acquired for parts, prestige, and with the hopes that it would be picked up by a much broader user base. After Apple took the IP from Shake that it wanted, and the potential market didn’t seem much broader than the existing market, is when Apple probably decided that it was Done with Shake. Interesting thing about it is that Apple EOL’d Shake in ’06 but kept selling it until ’09.”
I don’t doubt that this completely correct, and it does make the decision to kill Shake a bit more understandable – can’t have someone else mining the same IP after all. Too bad, I always wanted to try Shake.
Shawn