I agree with Simon that at least it DOES sound different than anything else in the boards/media. But I stand by my earlier point (which was in fact missing a preposition, thank you), that Pogue’s article is a pretty trojan horsey. I would just like to know who’s inside the horsey.
When he follows “I’ve never encountered anything quite like this.” with the assumptive “Apple has followed the typical Apple sequence:” , it means someone is in the horsey.