[Larry Baker]

Thanks for all the comments everyone. I really appreciate the advice.

Walter,
I’m sure you could fill a novel on this, but I’ll ask anyway. How does one break into the world of cable television if they aren’t in LA or NY, particularly if the are in media hotbed such as Ohio? It doesn’t seem like something that is that achievable, although it would be a very desirable direction to take the company.

Thanks.

[Larry Baker]

Thanks, Walter. It means a lot to get your response. I like what you are saying. I guess maybe we are having more of an issue with estimating, then actual rates.

Our estimated time in post-production tends to be about half of what the post actually takes to do. So, when the project is done, there’ a thin margin, which is better than no margin. We look at the estimate and realize we estimated 40 hours of post but it took 80. Then we do some math and get a number that we don’t feel confident the market/client could handle had we estimated 80

This doesn’t happen on every project. Just more projects than I would like.

I will say that a lot of these projects have little to no pre-production. Which is probably part of the problem.

How do you get a client to put on the brakes and allow for more pre-production? They always seem like the video needed to be done two months ago.

Thanks for the response so far. Any further advice would be greatly appreciated.