It is sad to see this happen. As a small potatoes newcomer to the FCPX realm, we saw this saturation of film grain/dust/vintage film/etc stuff early on. We decided to focus on motion design. Hopefully, more creative ideas will come to the FCPX arena soon. It cannot just be a revolving door of newcomers selling the latest light leaks $10 cheaper than the last guy!
I hope events like this do make the community and developers see the need and demand for more originality.
Best,
Hank
http://www.tangentfx.com