How to Shoot a Beer commercial at home with a CGI background

Fellow COW, student of filmmaking, and content creator Sean Alami breaks down how he filmed an epic beer commercial at home using a CGI background in this After Effects video tutorial.

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Sean teaches how to change the background to one’s liking using his favorite beer, the alcohol-free Heineken 0.0, as an example.

Sean also discusses his camera and lenses, lighting, and adjusting the settings to get the macro-look and bokeh-effect that he prefers.

Gear Used

Best Camera Sean owns – The Sony Alpha 7s III
Lenses: Tamron 24-70mm f2.8 and the Sony 16-35mm f2.8
Lighting: Godox RGB LED Bi-Color LC500R Light Stick
Keylight: Falcon Eyes RX-18TDX II

Chapters

0:00 – Hook
0:10 – Heineken Ad
0:34 – Intro
02:20 – Camera Gear
03:10 – Camera Settings
03:30 – Inspiration
04:02 – The set
05:15 – Green lights BG breakdown
07:38 – First shot break down
09:56 – Second version breakdown
12:29 – outro

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