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  • Workstations from a Post-PC Company

    Posted by Chris Harlan on March 8, 2012 at 6:33 pm

    Two things I got from yesterday’s iPad release–

    1) A new iPad. The thing looks slick and I ordered it right away.

    2) Tim Cook really made clear–repeatedly–that Apple is now a post-PC company. My hopes for a rocking new Mac Pro–or more than one or two final iterations of the Mac Pro line before its demise–have now pretty well diminished and gone to the West. The theory that trucks are still needed–Steve Jobs’ analogy, not mine–is the last thread I cling to as I contemplate buying what might be my last Mac.

    And another thing: What’s with the crazy numbering/naming system for iPads? It just shouts chaos. Your current choice: “The New iPad” and the “iPad 2.” I guess next year we could have “the newer iPad,” with 2014 marking the arrival of “the Newest iPad.” After that, maybe we’ll be in the Post-iPad world, since everybody will have one, and Apple’s definition of “Post-X world” seems to be based more on bodies left to sell to, rather than on actual product usage.

    Shawn Miller replied 12 years, 2 months ago 12 Members · 26 Replies
  • 26 Replies
  • Andrew Richards

    March 8, 2012 at 7:18 pm

    [Chris Harlan] “What’s with the crazy numbering/naming system for iPads? It just shouts chaos.”

    Counterpoint.

    Apple is notorious for naming products the same thing time after time. The iPhone 4 and the iPad 2 are the exceptions to this rule. Everything else has a “3rd gen” or “mid-2011” subtitle to tell it apart.

    Best,
    Andy

  • Chris Harlan

    March 8, 2012 at 7:24 pm

    [Andrew Richards] “[Chris Harlan] “What’s with the crazy numbering/naming system for iPads? It just shouts chaos.”

    Counterpoint.

    Apple is notorious for naming products the same thing time after time. The iPhone 4 and the iPad 2 are the exceptions to this rule. Everything else has a “3rd gen” or “mid-2011” subtitle to tell it apart.

    True. But can you ever remember them having two naming conventions on the shelf at the same time? Maybe they are just burning out stock/manufacturing agreements on the iPad 2.

  • Bobby Mosca

    March 8, 2012 at 7:25 pm

    I got the same thing from the constant ‘post-pc’ thing. Have they fallen into their old trap? Remember the day when people said you couldn’t do ‘real work’ on a Mac? Guess what… you can’t do real work on an iPad! I’ve tried!

    As far as the naming goes, there’s one of two things going on. The first may have to do with iPad’s classification as a computer, not a portable device of some kind. I’m not using a MacBook Pro 7, or an iMac 8, or a Mac Pro 5. So they’re dumping the numbering because now it’s a computer. Numbers and names are for Gameboys, and Playstations, and cel phones. (The Mac Pros use to have letters AND numbers(!), but they got rid of that.)

    The second possibility is that they want to dump the numbering for the iPad and iPhone to better match the iPod, which also doesn’t have numbering. The technological advances from one model to the next, as we’ve seen, are getting more and more slight. There maybe something cool in there, but it takes a lot to blow our hair back.

    But yeah, all the ‘post-pc’ talk is disconcerting.

  • Andrew Richards

    March 8, 2012 at 7:36 pm

    [Bobby Mosca] “Guess what… you can’t do real work on an iPad!”

    Depends on the nature of the work.

    Best,
    Andy

  • Paul Jay

    March 8, 2012 at 7:43 pm

    Sure. Thats why we can do Uncompressed HD and broadcast HD SDI through Thunderbolt on a freakin iMac or MacBook Pro nowadays.
    Because of the post pc era:p

  • Chris Harlan

    March 8, 2012 at 7:47 pm

    [Paul Jay] “Sure. Thats why we can do Uncompressed HD and broadcast HD SDI through Thunderbolt on a freakin iMac or MacBook Pro nowadays.
    Because of the post pc era:p”

    And your point?

  • Phil Hoppes

    March 8, 2012 at 8:09 pm

    … and if you don’t like that shoe falling the other one is there will be a point where iOS revenue is 90% or higher and at that point all iMacs and Air’s will ship with A10 16core or 32core cpu’s running iOS and OSX will be completely dead. They switched both OS’s and CPU’s before and they can certainly do it again.

  • Frank Gothmann

    March 8, 2012 at 8:42 pm

    It just seems that people will have to make a choice sooner or later.
    Go along and dance to Apple’s (i)tune or move away. The bigger Apple gets, the faster and more radical they will make their moves.
    At the moment it all seems about buying time for many people. Wait till FCPX matures, one more update to bring features back and maybe tracks (won’t happen), one more workstation maybe before it’ll be shelved, if so, will PCIe be dropped, will ATI be dropped in favor of NVIDIA (next year, worrying that NVIDIA will be dropped again for ATI because they’ve been naughty boys), will Mountain Lion break FCP classic, will it break something else, will OSX eventually merge with iOS altogether, when will QT7 disappear, now that Lion killed Rossetta how can I run… and the list goes on.
    And every couple of years the whole thing starts again from scratch, just with different players on the kill list.
    Inovation can be nice but sometimes some constants also makes sense and for a good night’s sleep.

  • John Pale

    March 8, 2012 at 10:11 pm

    I’m still trying to figure out why the current version of Avid is 6.01 when about 9 or 10 years ago I was using v11.

    🙂

  • Chris Harlan

    March 8, 2012 at 10:14 pm

    LOL.

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