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Trendy effect in TV commercials and movie trailers
I’m new to Adobe Premiere and AfteEffects. Can someone explain how to create that trendy effect you see in TV commercials and movie trailers where the title is partially obscured by an actor in the scene? When I used FCP and Motion, I was able to create a separate layer and do it in a basic way but it was a painfully slow process. There’s gotta be a quicker way. If so, I’d be grateful to know.
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7 Replies
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It’s 100% rotoscoping.
In some cases you can track and cut out a character — but most trailer houses do frame-by-frame rotoscopes then layer the text in the middle of the BG and foreground layer.I did this tutorial a long time ago, sort of helped me grasp the concept:
https://www.videocopilot.net/tutorial/assisted_suicide/ -
Or green screen the actor. 😉
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Make REALLY BIG letters out of styrofoam and hang them from wires. PRACTICAL EFFECTS, YO!
Shane
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Read my blog, Little Frog in High Def -
It’s getting a bit boring. It was first used in the promos for the Tom Cruise movie, “Valkyrie”. Now, it’s getting a bit boring. It seems like every editor has to prove he can do it. There’s a current one running for a Disney animation film where there’s so much interference with the graphics that you can hardly read them.
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There’s not much of anything new under the sun. Techniques like this go in and out of favor. Then, like fashion statements, they revive years later.
Graphics went through a 3D fit when low-cost 3D software became available. Then everyone tired of it and went back to very simple flat 2D looks. Then 3D started showing up again years later.
It’s almost literally like tracking fashions.
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As a trailer editor for twenty-five years, I can certainly attest to the above “fashion” statements. There have been times when simple fades were the rage, and almost every cut in a trailer had one. What’s unfortunate is that selling the product – or movie in this case – sometimes gets lost in the one-upmanship that goes on display.
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Besides all of the handy comments already made, I will say that rotoscoping and clean edge mattes are much easier than before. Hand rotoscoping is laborious, plain and simple. Take a look at the help file and it should help put you on the right track.
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