Sundance success?

[Scott Witthaus]

I guess my question, to start the debate, is why that matters? If a shi**y film is cut on X, is there somehow a reflection on the product? That’s what cracks me up about Avid’s marketing: “All the Academy Award films were cut on Avid”. What about the crappy films? All on Premiere?

And what would a number at Sundance reflect on the marketplace?

There ya go, red meat in the water! ????

But if I had to bet, it would be:

Premiere
Media Composer
FCPX
Resolve

Scott Witthaus
Senior Editor/Visual Storyteller
https://vimeo.com/channels/1322525
Managing Partner, Low Country Creative LLC
Professor, VCU Brandcenter

[Oliver Peters]

[Scott Witthaus] “I guess my question, to start the debate, is why that matters?”

It matters because it feeds the aspirational marketing engine, which in turn feeds sales.

– Oliver

Oliver Peters – oliverpeters.com

[Bill Davis]

Caught up with Sven Pape (this Guy Edits) at the LA thing last night. He’s got a FCP X piece in Sundance. Know nothing beyond that.

Creator of XinTwo – https://www.xintwo.com
The shortest path to FCP X mastery.

[Oliver Peters]

[Scott Witthaus] “But if I had to bet, it would be:
Premiere
Media Composer
FCPX
Resolve”

Don’t forget that Vegas could also be in there. According to Adobe’s blog, 55% of the films there were cut using Premiere Pro.

– Oliver

Oliver Peters – oliverpeters.com

[Oliver Peters]

[Bill Davis] “He’s got a FCP X piece in Sundance”

That’s great!

– Oliver

Oliver Peters – oliverpeters.com

[Oliver Peters]

Not Sundance, but still related. New user stories from Apple.

https://www.apple.com/newsroom/2018/01/emerging-la-filmmakers-create-short-films-with-small-budgets-and-big-ideas/

Also written up at FCP.co.

– Oliver

Oliver Peters – oliverpeters.com

[Scott Witthaus]

[Oliver Peters] “It matters because it feeds the aspirational marketing engine, which in turn feeds sales.
“

Not sure that has worked too well for Avid (I have stock). BUT, if you are in that niche, it might be of interest.

Scott Witthaus
Senior Editor/Visual Storyteller
https://vimeo.com/channels/1322525
Managing Partner, Low Country Creative LLC
Professor, VCU Brandcenter

[Shane Ross]

HEY! I worked with that Sean Baker guy, who shot the film on an iPhone. Well, I worked with him BEFORE he did that…on a show on MTV called WARREN THE APE. Cut with FCP, graded with COLOR. Oh so loooooong ago.

Shane
Little Frog Post
Read my blog, Little Frog in High Def

[Nick Meyers]

I cut the film “Sweet Country” that screened at Sundance about a week ago!
cut it on FCP7, which still works for me ☺

nick

[Scott Witthaus]

[Nick Meyers] “I cut the film “Sweet Country” that screened at Sundance about a week ago!”

Very cool. Congrats!

Scott Witthaus
Senior Editor/Visual Storyteller
https://vimeo.com/channels/1322525
Managing Partner, Low Country Creative LLC
Professor, VCU Brandcenter