Producer & Director Day Rates

[Walter Biscardi]

Those rates are actually outstanding. For the Atlanta market, $500/day is the going rate for a Producer / Director. Some folks get more, but not many.

Walter Biscardi, Jr.
https://www.biscardicreative.com
HD Editorial & Animation for Broadcast and independent productions.

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[Timothy J. allen]

Yep. Here in Texas, I’ve been seeing between $500-$850 for most projects.

[Todd Terry]

For directorial only… that is, showing up with no crew, equipment, or hardware except for the two director’s “must haves” (director’s finder and baseball cap) we usually bill $175/hr.

I will say though that it’s a very rare thing indeed, at least in this market, for a client to call and need a producer or director only. The call is almost always for a full production crew and equipment… director, producer, DP, lights/camera/sound/support and all the toys. I’d say it’s been more than a year since we’ve even had an inquiry seeking director only. I’m sure it’s different in other markets.

T2

__________________________________
Todd Terry
Creative Director
Fantastic Plastic Entertainment, Inc.
fantasticplastic.com

[Bruce Bennett]

Todd,

Thanks for replying to my post. So you

[Todd Terry]

[Bruce Bennett in Madison, WI] “So you

[Rich Rubasch]

I think in our market (Madison) a producer day rate is anywhere between $400 and $700 a day. For directing, it depends on the project, but for most B2B video projects I would say that $1000 a day or more is pretty high. Budgets these days are more like $800 a day for typical corporate video directing. I can see more for a regional TV spot with a higher profile and when the director is chosen for a particular skill.

Most corporate clients would be surprised to see $1000 a day for producing a corporate video, and equally surprised if the directing rate was more than that much. Again, depends on budget, profile of the piece and perhaps distribution.

Rich Rubasch
Tilt Media