-
Pricing
Hi.
I’m going to get new suit with SD HD and 2K editing options.
What i wonder should i charge more for 2K and uncomp. HD as they
generate more “media”. My bigest cost would be with 2K arrays as always but it seems to me that this is a bit too expencive for me for the standard price.How it sounds ?
—
Margus
-
4 Replies
-
The same array will handle 2k and Uncompressed HD. The prices are dropping quite a bit. Can’t necessarily charge more for uncompressed HD because those array prices have dropped a lot.
Your call on 2K since those will be huge file sizes. We have a modest rate change between SD and HD but not all that much.
Walter Biscardi, Jr.
https://www.biscardicreative.com
HD Editorial & Animation for Broadcast and independent productions.All Things Apple Podcast! https://cowcast.creativecow.net/all_things_apple/index.html
Read my blog! https://blogs.creativecow.net/WalterBiscardi
-
-
Generally speaking, a lot of studio managers I know figure rates using simple formulas as a starting point. This starts by figuring:
1. the gear’s useful life in hours
2. the cost of the gear
3. desired profit marginThen they do the math (numbers below are samples):
$5,000 gear price
$2,500 50% profit
——————
$7,500 total2 years useful life – I usually use 1,700 hrs/yr as a rough guide for “actual” working time (6.5 hours per day, 5 days a week, 52 weeks per year). For 2 years this equals 3,400 hours.
$7,500 divided by 3,400 = $2.20/hr. This is what you will need to charge per hour to safely recoup costs and a modest profit on this gear.
-
Reply to this Discussion! Login or Sign Up