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oh good god, people. *DON’T PANIC*
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Buddy –
It must be that you don’t want to get it.
This isn’t a beta version of FCPX, this is a beta version of iMovie Pro. It’s not that they didn’t have anyone to catch these “flaws”, it’s that they have re-targeted the software and no longer care about the comparatively small numbers of high-end users. They took the Final Cut name because it’s way cooler than calling it iMovie, and they don’t care if we all howl at the moon as long as the App store is making sales.
Herb Sevush
Zebra Productions -
[Scott Sheriff] ”
I’m in 90% agreement with this. Where I differ is that it’s not in the name. It’s what Walter said. I’m have been waiting and expecting what amounts to FCS4, or at least FCP8. We didn’t get anything remotely close.
I don’t really care about iMovie Pro. All those DLSR guys out there really need something like that. Fine give it to them.
Why does that mean I have to give up my tools?”Right. So if they’d have simply named it something Applecuts Version 1.0. There wouldn’t have been a big problem…even if they’d have said it would EVENTUALLY replace FCS.
IF the name wasn’t the same…the expectation wouldn’t be there.
-mattyc
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I want to ask all of the naysayers out there. What exactly were you expecting? FCP7.5? The same software you berated on the forums not 2 weeks ago. (not you personally, but the others. YOU KNOW WHO you are 🙂 hehe. )
Anyone ever heard the line “Its not how you start, its how you finish.”
You guys can always pay Adobe thousands every year for a new opening screen and a new tool that almost never applies to what “you” are doing.
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I get it and if you don’t see that Apple makes its name in the high end business you are kidding yourself. Apple is not going to abandon high end users, because it has built its brand being “THE” Hollywood technology partner. Luxury/professional brands cannot survive by offering cheap versions, just to sell more copies/units. The prosumer market is not consistent enough to support this type of business model. The professional is going to keep buying the upgrades and plugins and the prosumer will have his camera in storage in 5 months time. In the long run this type of brand strategy will fail and Apple is very aware of this.
Apple trailers, apple products in every movie you see pretty much. Many many studios using FCP, the list goes on and on. You do not get a relationship like this by screwing people over. They have a very tight relationship with the editing community and Hollywood.
Are you upset that your porsche looks like a Buick now? I seriously think most of you are upset that it has the Imovie look to it, without realizing whats under the hood. You have had it for about 30 hours. You haven’t even had the time to pop the hood, much less marvel at the engine. I KNOW about the legacy import issues. I realize it doesn’t have multi cam in it. I want you to answer me honestly. Do you seriously think Apple is not going to answer your request? If we could fast forward 1 year right now and you double clicked your Final Cut Pro X icon. What do you think you will see?
Buddy C
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[Matt Callac] “IF the name wasn’t the same…the expectation wouldn’t be there.”
I think the expectation has been driven by Apple making hinted promises to get the next version dialed in, not so much by the name. FCE’s existence didn’t cause FCS users to go apoplectic, and you wont find me ranting about it, or it’s users.
I wouldn’t care if X was released, and sold parallel to the suite. Just like I don’t care about FCE or iMovie being sold. If those tools work for you, and your budget, thats great.
But I see no reason to take away my choice, so that others can get what they want.Objection #1. is now I can’t even buy the suite.
Objection #2. I have made a substantial financial commitment to the tune of thousands of dollars by buying Apple professional products. In return for those dollars I expect a level of commitment on Apples part.
Objection #3. is not getting an update for the suite, or any part of it.Scott Sheriff
Director
https://www.sstdigitalmedia.comI have a system, it has stuff in it, and stuff hooked to it. I have a camera, it can record stuff. I read the manuals, and know how to use this stuff and lots of other stuff too.
You should be suitably impressed…“If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.” —Red Adair
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No no! We need to panic!!!
With the release of fcpX: , Mediacomposer, premiere, media100 , smoke for the mac and fcp7 stopped working forever!!!Sarkasm off
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I don’t think they will ever implement a sophisticated multi-cam system.
I don’t think they will accept FCP7 projects, although it’s possible they will accept XML.
I don’t think they will ever support OMF.
i don’t think they want to spend an hours worth of effort to compete with Avid. I think they are happy to get out of that market and concentrate on making they best ever Youtube editor.
Mostly I don’t think they are nearly as stupid as you seem to think they are. They sent a very specific message with this release — they knew what the pro community would think and they released it anyway. My guess is Automated Duck will have a way to translate FCP to X in the next 3 months. Apple’s been working on X for 2 years, if they wanted it to open FCP7 projects it would have.
Herb Sevush
Zebra Productions -
Be prepared for plenty of sprained necks, then. LOL.
I tend to agree that Apple makes FAR more money selling in volume to the people making YouTube videos than to the demanding professional market who has a pesky tendency to require continual updates, support, and whatnot.
No, the writing is on the wall. Apple isn’t interested in competing in that market anymore. It’s too niche, and Apple didn’t become the most valuable company in the world by playing niche. They play far and wide with the coolest gadgets for the masses.
Chris
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[Buddy Couch] “I get it and if you don’t see that Apple makes its name in the high end business you are kidding yourself. Apple is not going to abandon high end users”
Buddy, this is a big assumption you’re making. There’s no indication from Apple right now that this is true, and Apple does have a history of EOL-ing high-end products without warning.
Consider this: Apple spent a lot of time at the SuperMeet telling us all that they’re the top dog in post production. Today, with FCPX released and FCS3 unavailable from Apple, you cannot buy an NLE from the market leader that supports tape I/O. Or that supports a broadcast monitor. Or that interchanges with other applications. Or that opens your legacy projects.
Certainly you can understand how Apple’s actions have created an enormous gap in the market, and how it’s causing mass confusion. Why shouldn’t high-end users feel abandoned? Why shouldn’t they feel like Apple isn’t responding to their needs?
As I have said over and over, FCPX could be an amazing platform for future development, and it may well be that they intend to offer these features in a future release — but they should say so! A new sneak peak showing tape I/O, or XML interchange, or any of the other features people are clamoring for would go such a long way toward restoring people’s faith in the platform.
With this release and this silence, Apple is burning all the trust and goodwill they’ve built in the last decade with high-end users.
Walter Soyka
Principal & Designer at Keen Live
Motion Graphics, Widescreen Events, Presentation Design, and Consulting
RenderBreak Blog – What I’m thinking when my workstation’s thinking
Creative Cow Forum Host: Live & Stage Events -
I initially speculated: Maybe Apple thought, “Look, we can pump our iMovie interface up to 64-bit, solve a lot of ease-of-use issues (like the background transcode) and move virtually everyone over from iMovie (free w/no profit) and FCExpress (unsuccessful) to this new app. We can do that NOW. THEN we can begin to port over functionality from FCP7, eventually achieving a new edit paradigm AND a fully pro app.” In other words, release v1.0 now because most everyone in the world will use it now. The truly Pro app will follow.
But in light of FCP7 being pulled, and listening to Walter Biscardi and Richard Harrington’s mp3 talk on all of this
https://library.creativecow.net/harrington_biscardi/FCPX/1
I no longer hope for that. Not only does FCPX not open up your old FCP7 projects, rendering your life’s work over the last decade irrelevant… but the installation changes your old FCP7 project icons to Unix icons, and double-clicking them prompts a “what app do you want to open this with” dialogue! And it won’t allow you to run FCPX and FCP7 simultaneously on the same machine, to refer to your old sequences. That would indicate to me no intention of any further support of FCP7 on any level.I need to see a press release from Apple saying, “Randy Ubilos has used all his creativity to create a new editing paradigm, one that will be intuitive to everyone, and his FCPX shows the promise of this paradigm. Meanwhile, we urge professional editors not to panic; we will support FCP7 while our new product evolves. We want the professional community to continue working on the Apple platform.”
Until Apple says that, I must assume Final Cut “Pro” is over.
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