Activity › Forums › Business & Career Building › New One-man Production Biz needs Marketing Advice to Survive!
-
New One-man Production Biz needs Marketing Advice to Survive!
Michael Hendrix replied 18 years, 7 months ago 9 Members · 12 Replies
-
John Davidson
October 10, 2007 at 12:09 amDude – 100 times better. I’d still drop font sizes down a bit so that everything will fit on one page on a monitor set to 800×600 resolution. It helps to plan your site for the least common denominator, in this case being grandma on a pc with 600×800 resolution.
Maybe copy edit some of your text, too. For example, this segment:
——–
Have a video or digital film project?
Need some editing?
Or sophisticated motion graphics?
Perhaps an original music track or bed?
Need help with a script?
Maybe some animation?Let us work with you to make your project sparkle!
Be sure to explore our video and music samples!
————–
…could be reduced to one line like:“Edit, Design, Animate, Compose, Write – That’s how we roll.”
That might not be the best copy for your actual brand, but it’s succinct.
You have maybe 20 seconds to get your point across before a surfer leaves. When you add a line, remember that it’s taking away from the legibility of another line that might be more important.
Less is AlWAYS more.
That’s what I told my wife on our wedding night anyways. 🙂
John Davidson____ writer | producer | director____https://www.magicfeather.tv
-
Michael Hendrix
October 12, 2007 at 3:38 pmThe best thing that I have found for sales is offer the sales people I know a 10% referal fee. I work full time at a broadcast facility but do alot of freelance long form work on the side. Sales people are always asked if they know someone who does “Marketing” or “Training” materials and if they know there is something in it for them, i get the referal.
Its not a conflict of business as the station I work for does not do that work. That would be the only conflict.
Reply to this Discussion! Login or Sign Up